Alexa J. Lamm

TL;DR: Findings confirm applicability of the capacity to conserve water to audience segmentation and extend this concept by incorporating perceived value of water resources and likelihood of conservation.

TL;DR: In this paper, the authors examined the relationship between several variables, including attitudes, subjective norms, perceived behavioral control, personal norms, demographic factors, and past behaviors, on intention to use good irrigation practices among Florida home landscape irrigation users (N = 1,063).

TL;DR: In this paper, multiple messages were used to influence two predictors of behavioral intent informed by the theory of planned behavior, Florida residents' attitude and perceived behavioral control, and one of the loss-framed messages significantly increased participants' attitude.

TL;DR: The use of nonprobability sampling techniques has increased dramatically in public opinion research the past five years and more recently within agricultural and extension education research as mentioned in this paper, which can also provide insights into how the agricultural and natural resource industry communicates about emerging technologies and practices.

TL;DR: In this paper, the authors studied the evaluation behaviors of county-based Extension professionals and found that the majority used post-tests at the conclusion of their educational activities and reported the actual numbers of respondents.