Ashraf M. Attia

TL;DR: A number of factors related to social networking that predisposed the people of Egypt to rise up in a revolt that stunned many observers, given its speed and dramatic outcome are discussed.

TL;DR: In this article, a self-administered questionnaire was used as the data collection technique for the study of marketing ethics decision-making process of Middle-Eastern marketers, which examined the relative influences of ethical perceptions, perceived importance of ethics, and age on ethical intentions of marketers in the Middle East.

TL;DR: The authors compared business students from Egypt and the United States in terms of their perceptions of ethical problems, personal moralphilosophies (idealism, relativism), and their perceptions about the importance of ethics.

TL;DR: In this paper, a three-stage model that allows sales managers to determine: (1) training needs for salespersons; (2) training impact on trainees; and (3) training impacts on the firm is proposed.

TL;DR: The authors compared the moral philosophies, ethical perceptions, and corporate ethical values of American and Middle-Eastern marketers using a sample of marketing practitioners from both countries, and found empirical support for the hypothesis that Middle Eastern marketers are more likely to be idealistic than their American counterparts.