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Eric Viardot

Researcher at EADA Business School

Publications -  49
Citations -  726

Eric Viardot is an academic researcher from EADA Business School. The author has contributed to research in topics: Innovation management & Open innovation. The author has an hindex of 11, co-authored 46 publications receiving 461 citations. Previous affiliations of Eric Viardot include Lucideon.

Papers
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Implications of the coronavirus (COVID-19) outbreak for innovation: Which technologies will improve our lives?

TL;DR: Technologies that relate directly to the treatment of the virus as well as those that have been used to adapt to living under this crisis are presented, highlighting how these technologies may prove helpful in the future.
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The role of cooperatives in overcoming the barriers to adoption of renewable energy

TL;DR: In this article, the authors examined the various barriers to adoption of renewable energy and the way cooperatives are circumventing those obstacles in order to develop the use of RE and found that cooperatives effectively contribute to the uptake of RE with community-based social marketing initiatives that are lowering those barriers successfully.
Book

Successful Marketing Strategy for High-Tech Firms

Eric Viardot
TL;DR: In this paper, the authors present a survey of marketing strategies in the high-tech industry, focusing on three dimensions of technology: product strategy, distribution strategy, and pricing of high-technology products.
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The impact of the 2008 financial crisis on innovation: A dominant design perspective

TL;DR: In this paper, the authors evaluate the impact of the 2008 financial crisis on innovation, as measured by the emergence of dominant designs, and find that following the crisis, science-based industries tend to have more dominant designs than other industries.
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Internal and external financing of innovation: Sectoral differences in a longitudinal study of European firms

TL;DR: In this paper, the authors investigate the relation between internal and external financing and the degree of innovation in European firms, using a longitudinal data set including 146 large, quoted, European firms over ten years, resulting in 1,460 firm years.