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Jeou-Shyan Horng

Researcher at Jinwen University of Science and Technology

Publications -  85
Citations -  3884

Jeou-Shyan Horng is an academic researcher from Jinwen University of Science and Technology. The author has contributed to research in topics: Tourism & Hospitality industry. The author has an hindex of 30, co-authored 73 publications receiving 3009 citations. Previous affiliations of Jeou-Shyan Horng include Hungkuang University & National Taiwan Normal University.

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Hospitality teams: Knowledge sharing and service innovation performance

TL;DR: In this article, the authors found that knowledge sharing and team culture have an important influence on service innovation performance and that to achieve high service innovation, organizations first need to develop knowledge sharing behaviors plus a better team culture.
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Government websites for promoting East Asian culinary tourism: a cross-national analysis.

TL;DR: In this paper, the authors examined the capacity of government websites to introduce and advertise traditional and local foods, restaurants, gastronomic tours, recipes and culinary cultures (including table manners and other dining customs).
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Understanding the impact of culinary brand equity and destination familiarity on travel intentions.

TL;DR: This paper explored determinants of brand equity and the role of destination familiarity for travel intentions in culinary tourism from the perspective of foreign tourists, and found that there is a direct positive relationship between brand equity, brand image, perceived quality and brand awareness.
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Creative teachers and creative teaching strategies

TL;DR: In this paper, the authors explored the factors that influence creative teaching and found out what effective strategies are used by three award-winning teachers in the learning area of Integrated Activities, including persistence, willingness to develop, acceptance of new experiences, self-confidence, sense of humour, curiosity, depth of ideas, imagination, etc.
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Work environment and atmosphere: The role of organizational support in the creativity performance of tourism and hospitality organizations

TL;DR: In this article, the authors developed and tested a new model of how organizational support affects the organizational work environment and atmosphere that facilitates creativity, and found that organizational support was positively related to the work environment for knowledge sharing, motivation, procedural justice, and promotion.