We may not be able to make you love reading, but archaeology of knowledge will lead you to love reading starting from now. Book is the window to open the new world. The world that you want is in the better stage and level. World will always guide you to even the prestige stage of the life. You know, this is some of how reading will give you the kindness. In this case, more books you read more knowledge you know, but it can mean also the bore is full.

The archaeology of knowledge

In a work with far-reaching implications, Chela Sandoval does no less than revise the genealogy of theory over the past thirty years, inserting what she terms "U.S. Third World feminism" into the narrative in a way that thoroughly alters our perspective on contemporary culture and subjectivity.What Sandoval has identified is a language, a rhetoric of resistance to postmodern cultural conditions. U.S liberation movements of the post-World War II era generated specific modes of oppositional consciousness. Out of these emerged a new activity of consciousness and language Sandoval calls the "methodology of the oppressed". This methodology -- born of the strains of the cultural and identity struggles that currently mark global exchange -- holds out the possibility of a new historical moment, a new citizen-subject, and a new form of alliance consciousness and politics. Utilizing semiotics and U.S. Third World feminist criticism, Sandoval demonstrates how this methodology mobilizes love as a category of critical analysis. Rendering this approach in all its specifics, Methodology of the Oppressed gives rise to an alternative mode of criticism opening new perspectives on a theoretical, literary, aesthetic, social movement, or psychic expression.

Methodology of the oppressed

This is a Second Edition of a book first co authored for 2003. The book offers students conceptual frameworks for thinking through a range of key issues which have arisen over two decades of speculation on the cultural implications of new media .

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New Media: A Critical Introduction

From the Publisher: \nThe telephone looms large in our lives, as ever present in modern societies as cars and television. Claude Fischer presents the first social history of this vital but little-studied technologyhow we encountered, tested, and ultimately embraced it with enthusiasm. Using telephone ads, oral histories, telephone industry correspondence, and statistical data, Fischer's work is a colorful exploration of how, when, and why Americans started communicating in this radically new manner. Studying three California communities, Fischer uncovers how the telephone became integrated into the private worlds and community activities of average Americans in the first decades of this century. Women were especially avid in their use, a phenomenon which the industry first vigorously discouraged and then later wholeheartedly promoted. Again and again Fischer finds that the telephone supported a wide-ranging network of social relations and played a crucial role in community life, especially for women, from organizing children's relationships and church activities to alleviating the loneliness and boredom of rural life. Deftly written and meticulously researched, America Calling adds an important new chapter to the social history of our nation and illuminates a fundamental aspect of cultural modernism that is integral to contemporary life. \nAuthor Biography: Claude S. Fischer is Professor of Sociology at the University of California, Berkeley, and the author of To Dwell among Fris: Personal Networks in Town and City (1982) and The Urban Experience (1984).

America Calling: A Social History of the Telephone to 1940

Historians and social scientists analyzing the contemporary world unfortunately have too little contact and hence miss some of the ways that their interests overlap and the research of one field might benefit another. I am, therefore, extremely grateful that the Journal of Consumer Research has invited me to share with its readers an overview of my recent research on the political and social impact of the flourishing of mass consumption on twentieth-century America. What follows is a summary of my major arguments, enough to entice you, I hope, to read A Consumers' Republic (Cohen 2003), in which I elaborate on these themes. Although this essay is by necessity schematic, the book itself is filled with extensive historical evidence and is heavily illustrated with period images. In tracing the growing importance of mass consumption to the American economy, polity, culture, and social landscape from the 1920s to the present, I in many ways establish the historical context for your research into contemporary consumer behavior and markets. I hope you will …

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A Consumers' Republic: The Politics of Mass Consumption in Postwar America

Between 1948 and 1955, nearly two-thirds of all American families bought a television set--and a revolution in social life and popular culture was launched In this fascinating book, Lynn Spigel chronicles the enormous impact of television in the formative years of the new medium: how, over the course of a single decade, television became an intimate part of everyday life What did Americans expect from it? What effects did the new daily ritual of watching television have on children? Was television welcomed as an unprecedented "window on the world, " or as a "one-eyed monster" that would disrupt households and corrupt children? Drawing on an ambitious array of unconventional sources, from sitcom scripts to articles and advertisements in women's magazines, Spigel offers the fullest available account of the popular response to television in the postwar years She chronicles the role of television as a focus for evolving debates on issues ranging from the ideal of the perfect family and changes in women's role within the household to new uses of domestic space The arrival of television did more than turn the living room into a private theater: it offered a national stage on which to play out and resolve conflicts about the way Americans should live Spigel chronicles this lively and contentious debate as it took place in the popular media Of particular interest is her treatment of the way in which the phenomenon of television itself was constantly deliberated--from how programs should be watched to where the set was placed to whether Mom, Dad, or kids should control the dial "Make Room for TV" combines a powerful analysis of the growth of electronic culture with a nuancedsocial history of family life in postwar America, offering a provocative glimpse of the way television became the mirror of so many of America's hopes and fears and dreams

Make room for TV : television and the family ideal in postwar America

This timely collection brings feminist critique to bear on contemporary postfeminist mass media culture, analyzing phenomena ranging from action films featuring violent heroines to the “girling” of aging women in productions such as the movie Something’s Gotta Give and the British television series 10 Years Younger . Broadly defined, “postfeminism” encompasses a set of assumptions that feminism has accomplished its goals and is now a thing of the past. It presumes that women are unsatisfied with their (taken for granted) legal and social equality and can find fulfillment only through practices of transformation and empowerment. Postfeminism is defined by class, age, and racial exclusions; it is youth-obsessed and white and middle-class by default. Anchored in consumption as a strategy and leisure as a site for the production of the self, postfeminist mass media assumes that the pleasures and lifestyles with which it is associated are somehow universally shared and, perhaps more significantly, universally accessible.

Essays by feminist film, media, and literature scholars based in the United States and United Kingdom provide an array of perspectives on the social and political implications of postfeminism. Examining magazines, mainstream and independent cinema, popular music, and broadcast genres from primetime drama to reality television, contributors consider how postfeminism informs self-fashioning through makeovers and cosmetic surgery, the “metrosexual” male, the “black chick flick,” and more. Interrogating Postfeminism demonstrates not only the viability of, but also the necessity for, a powerful feminist critique of contemporary popular culture.

Contributors . Sarah Banet-Weiser, Steven Cohan, Lisa Coulthard, Anna Feigenbaum, Suzanne Leonard, Angela McRobbie, Diane Negra, Sarah Projansky, Martin Roberts, Hannah E. Sanders, Kimberly Springer, Yvonne Tasker, Sadie Wearing

Interrogating Postfeminism: Gender and the Politics of Popular Culture

parative advantage. The work would also be stronger if the author could provide more detail as to how profitable the Boott was and where the profits were re-invested; Gross makes it clear that profits were not plowed back into the mill. It is probable that the figures are simply not available but, if they could be presented, they would make a strong case even more convincing. In his postscript Gross draws parallels between modern entrepreneurs, who are often criticized for \"being devoted to the production of profits, not of goods\" (p. 242), and the owners of the Boott. He argues that the modern \"plunderers\" are not anomalies but are the legitimate descendants of the financiers who organized Lowell and the Boott. In short, Gross turns a study of a defunct textile corporation into a condemnation of economic practices and theories that are widely accepted today and are inherent in the North American Free Trade Agreement. How his thesis will be received and incorporated into the interpretation of Lowell is an interesting question.

Make Room for TV: Television and the Family Ideal in Postwar America.@@@Fashioning the Feminine: Girls, Popular Culture and Schooling.

Contents: Introduction PART I TV households The suburban home companion: Television and the neighborhood ideal in post-war America Portable TV: Studies in domestic space travel PART II White flight From domestic space to outer space: The 1960s fantastic family sit-com Outer space and inner cities: African American responses to NASA PART III Baby boom kids Seducing the innocent: Television and childhood in post-war America Innocence abroad: The geo-politics of childhood in post-war kid strips PART IV Living room to gallery High culture in low places: Television and modern art, 1950-1970 Barbies without Ken: Femininity, feminism and the art-culture system PART V Rewind and fast forward From the dark ages to the Golden Age: Women's memories and television re-runs Yesterday's future, tomorrow's home

Welcome to the Dreamhouse: Popular Media and Postwar Suburbs

In the last ten years, television has reinvented itself in numerous ways. The demise of the U.S. three-network system, the rise of multi-channel cable and global satellite delivery, changes in regulation policies and ownership rules, technological innovations in screen design, and the development of digital systems like TiVo have combined to transform the practice we call watching tv. If tv refers to the technologies, program forms, government policies, and practices of looking associated with the medium in its classic public service and three-network age, it appears that we are now entering a new phase of television. Exploring these changes, the essays in this collection consider the future of television in the United States and Europe and the scholarship and activism focused on it.

With historical, critical, and speculative essays by some of the leading television and media scholars, Television after TV examines both commercial and public service traditions and evaluates their dual (and some say merging) fates in our global, digital culture of convergence. The essays explore a broad range of topics, including contemporary programming and advertising strategies, the use of television and the Internet among diasporic and minority populations, the innovations of new technologies like TiVo, the rise of program forms from reality tv to lifestyle programs, television’s changing role in public places and at home, the Internet’s use as a means of social activism, and television’s role in education and the arts. In dialogue with previous media theorists and historians, the contributors collectively rethink the goals of media scholarship, pointing toward new ways of accounting for television’s past, present, and future.

Contributors. William Boddy, Charlotte Brunsdon, John T. Caldwell, Michael Curtin, Julie D’Acci, Anna Everett, Jostein Gripsrud, John Hartley, Anna McCarthy, David Morley, Jan Olsson, Priscilla Pena Ovalle, Lisa Parks, Jeffrey Sconce, Lynn Spigel, William Uricchio

Lynn Spigel

Papers

Make room for TV : television and the family ideal in postwar America

Interrogating Postfeminism: Gender and the Politics of Popular Culture

Make Room for TV: Television and the Family Ideal in Postwar America.@@@Fashioning the Feminine: Girls, Popular Culture and Schooling.

Welcome to the Dreamhouse: Popular Media and Postwar Suburbs

Television after TV : essays on a medium in transition