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Patricia M. Norman

Researcher at Baylor University

Publications -  16
Citations -  1389

Patricia M. Norman is an academic researcher from Baylor University. The author has contributed to research in topics: Alliance & Product innovation. The author has an hindex of 13, co-authored 15 publications receiving 1238 citations.

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A Longitudinal Study of the Impact of R&D, Patents, and Product Innovation on Firm Performance

TL;DR: In this article, the authors investigated the relationship between a firm's commitment to research and development and its innovative outcomes and found that R&D spending was positively related to patents and new product announcements.
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Protecting knowledge in strategic alliances: Resource and relational characteristics

TL;DR: In this paper, the authors examined factors associated with a firm's protection of knowledge from unwanted appropriation by an alliance partner and found that a firm tends to be more protective when the capabilities it contributes to the alliance are highly tacit and core, when its partner has a higher learning intent, and when the firm and its partner have highly similar resources.
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Knowledge acquisition, knowledge loss, and satisfaction in high technology alliances

TL;DR: In this article, the authors examine how learning intent, opportunities to learn, and a firm's ability to learn facilitate or hinder three alliance outcomes: knowledge acquisition by the focal firm, knowledge loss to the partner, and alliance satisfaction.
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Does it pay to be different? Competitive non-conformity under different regulatory regimes

TL;DR: In this article, the authors examine how non-conformity in a firm's competitive actions as compared to its rivals impacts firm performance and show that the degree of regulation is a key factor in determining the extent to which firms can engage in, and benefit from unconventional actions.