Principles and Practice of Structural Equation Modeling (2nd ed.)

Individualism and collectivism

A comprehensive review of online, official, and scientific literature was carried out in 2012-13 to develop a framework of disaster social media. This framework can be used to facilitate the creation of disaster social media tools, the formulation of disaster social media implementation processes, and the scientific study of disaster social media effects. Disaster social media users in the framework include communities, government, individuals, organisations, and media outlets. Fifteen distinct disaster social media uses were identified, ranging from preparing and receiving disaster preparedness information and warnings and signalling and detecting disasters prior to an event to (re)connecting community members following a disaster. The framework illustrates that a variety of entities may utilise and produce disaster social media content. Consequently, disaster social media use can be conceptualised as occurring at a number of levels, even within the same disaster. Suggestions are provided on how the proposed framework can inform future disaster social media development and research.

Social media and disasters: a functional framework for social media use in disaster planning, response, and research

https://link.springer.com/content/pdf/10.1057%2Fbm.2000.20.pdf

‘Trust — the social virtues and the creation of prosperity’

Brand pages on social networking sites (SNSs) have become the key platform where consumers interact with brands. This study explored the types of consumer engagement with brand pages on Facebook as well as the motivations and antecedents that drive such engagement. Given the participatory and communal nature of SNSs, this study focused on the effects of social media dependency and three social relationship factors, including parasocial interaction, perceived source credibility, and community identification on consumer engagement with Facebook brand pages. A web survey was conducted to understand the motivations and antecedents of consumer engagement. The results confirm that, with the exception of perceived credibility, relationship-oriented factors played a significant role in inducing consumer engagement on SNSs.

Motivations and Antecedents of Consumer Engagement With Brand Pages on Social Networking Sites

Purpose – The purpose of this paper is to investigate online advertising across different cultures such as Romania and the USA In the meantime, this paper attempts to examine the relationships among beliefs about online advertising, attitudes toward online advertising (ATOA), and consumer responses to online advertisingDesign/methodology/approach – Surveys are conducted among 577 internet users from both Romania and the USA structural equation modeling was used to examine the relationships among variablesFindings – Belief factors (ie information seeking, entertainment, economy, credibility, and value corruption) are statistically significant predictors of ATOA; ATOA is a significant predictor of consumer responses to online advertising; as compared to Americans, Romanians tended to hold a more positive ATOA and are more likely to click advertisements, whereas Americans are more likely to buy online than do RomaniansResearch limitations/implications – Convenient sampling technique and the operational

Examining the role of beliefs and attitudes in online advertising

Assessing beliefs, attitudes, and behavioral responses toward online advertising in three countries

Links among demographics, motivation for using the Internet, cognitive and affective involvement, and Internet dependency were investigated. By integrating uses and gratifications theory and media dependency research, motivation was found to play a more important antecedent role in explaining Internet dependency than demographics, and cognitive and affective involvement mediated the relationship between motivation and Internet dependency. This finding supported the uses and gratifications argument that certain factors intervene in the media uses and effects process between motivation to communicate and outcomes of communication behavior such as media use.

The Role of Motivation and Media Involvement in Explaining Internet Dependency

Purpose – The purpose of this paper is to investigate beliefs about and attitudes toward online advertising (ATOA) among Chinese consumers and the relationship between belief factors, ATOA, and consumers' behavioral responses to online advertising.Design/methodology/approach – Data were collected from students of a large metropolitan university in China. A total of 202 questionnaires provided usable data and were analyzed using AMOS.Findings – Five belief factors that underlie Chinese consumers' ATOA were identified: entertainment, information seeking, credibility, economy, and value corruption. Information seeking, economy and value corruption were significant predictors of ATOA. ATOA was found to be a significant positive predictor of ad clicking and online shopping frequency.Practical implications – Global marketers would benefit from understanding how consumers from a booming emerging market perceive the internet as a source of advertising. Thus, the study will enable businesses and organizations to u...

Shaojing Sun

Papers

Examining the role of beliefs and attitudes in online advertising

Assessing beliefs, attitudes, and behavioral responses toward online advertising in three countries

The Role of Motivation and Media Involvement in Explaining Internet Dependency

Examining beliefs and attitudes toward online advertising among Chinese consumers

Meta-analysis of gender differences in body appreciation.