T
Tao Zhou
Researcher at Hangzhou Dianzi University
Publications - 17
Citations - 2423
Tao Zhou is an academic researcher from Hangzhou Dianzi University. The author has contributed to research in topics: Continuance & Information quality. The author has an hindex of 13, co-authored 17 publications receiving 2071 citations.
Papers
More filters
Journal ArticleDOI
Understanding online community user participation: a social influence perspective
TL;DR: The results show that both social identity and group norm have significant effects on user participation, and in addition, group norm affects social identity.
Journal ArticleDOI
An empirical examination of initial trust in mobile banking
TL;DR: The results indicate that structural assurance and information quality are the main factors affecting initial trust, whereas information quality and system quality significantly affect perceived usefulness.
Journal ArticleDOI
Understanding users' initial trust in mobile banking: An elaboration likelihood perspective
TL;DR: The results indicated that initial trust develops along a dual route including the central route and peripheral route, which implies that service providers need to employ differentiated strategies to build users' initial trust in mobile banking.
Journal ArticleDOI
The effect of flow experience on mobile SNS users' loyalty
Tao Zhou,Hongxiu Li,Yong Liu +2 more
TL;DR: The effect of flow experience on mobile SNS users' loyalty to be significant and both information quality and system quality significantly affect users' trust and flow experiences, which further determine their loyalty.
Journal ArticleDOI
Understanding mobile SNS continuance usage in China from the perspectives of social influence and privacy concern
Tao Zhou,Hongxiu Li +1 more
TL;DR: The results suggest that service providers should address the issues of social influence and privacy concern to encourage mobile SNS continuance usage.