Journal ArticleDOI
Image Formation Process
TLDR
In this article, a typology of different image formation agents is presented, and a theoretical basis for the touristic image formation process is developed for selecting the appropriate image formation mix.Abstract:
The image formation process has been an area of inquiry for more than 20 years. The process of image formation is intricately entwined with the destination selection process. Understanding the different techniques unitized to form destination images is necessary to developing an image consistent with what a destination has to offer. This paper present a typology of the different image formation agents, describes the process of touristic image formation and provides recommendations for selecting the appropriate image formation mix. It is an attempt to develop a theoretical basis for the touristic image formation process.read more
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Journal ArticleDOI
A model of destination image formation
Seyhmus Baloglu,Ken W. McCleary +1 more
TL;DR: A major finding was that a destination image is formed by both stimulus factors and tourists' characteristics, which provides important implications for strategic image management and can aid in designing and implementing marketing programs for creating and enhancing tourism destination images.
Journal ArticleDOI
Factors influencing destination image
Asunción Beerli,Josefa D. Martín +1 more
TL;DR: In this paper, the authors develop and empirically validate a model which explains the different factors which form the post-visit image of a destination based on a literature review, which will involve analyzing the relationship between the different components of the perceived image and the factors which influence its formation.
Journal ArticleDOI
Destination image: towards a conceptual framework.
TL;DR: A conceptual model featuring its complex, multiple, relativistic and dynamic nature as a more comprehensive framework of destination image is proposed as an intradisciplinary marketing perspective.
Journal ArticleDOI
Cooperative branding for rural destinations
TL;DR: This article proposed a conceptual model of destination branding based on spreading activation theory and extended from the image formation process framework, drawing on works of prominent branding scholars, and found that cooperative branding results in a consistent attributes-based image across multiple rural communities as perceived by tourists.
Journal ArticleDOI
Antecedents of Tourists’ Loyalty to Mauritius: The Role and Influence of Destination Image, Place Attachment, Personal Involvement, and Satisfaction
Girish Prayag,Chris Ryan +1 more
TL;DR: In this article, a theoretical model based on hypothesized relationships among four constructs, namely, destination image, place attachment, personal involvement, and visitors' satisfaction as antecedents of loyalty is evaluated.