How supercell make revenue?
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Supercell generates revenue primarily through its hit games like Hay Day, Clash of Clans, Boom Beach, and Clash Royale, which have been immensely profitable. These games attract a large user base, leading to in-game purchases, advertisements, and other monetization strategies. Additionally, Supercell's success in the gaming industry has attracted significant investments and acquisitions, such as Tencent's purchase of a majority stake in the company for $8.6 billion. The company's focus on developing engaging and popular games has been a key driver of its revenue generation, with a strong emphasis on user engagement and retention strategies. Furthermore, the company's ability to create games that resonate with a global audience has contributed significantly to its financial success.
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Open access•Posted Content 31 Jan 2017 1 Citations | Supercell generates revenue through hit games like Hay Day, Clash of Clans, Boom Beach, and Clash Royale, contributing to Tencent's overall business strategy and revenue diversification. |
Open access 15 Apr 2016 | Not addressed in the paper. |
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