What are the current distribution concepts and market structure in the Swiss distribution landscape?
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The Swiss distribution landscape encompasses various sectors, each with its unique market structure and distribution concepts. In the news media industry, Switzerland experiences a concentration increase but still faces competition from neighboring countries, prompting government actions to support media pluralism and innovation . The wine market in Switzerland is characterized by small family wineries selling directly and larger wineries focusing on supermarkets, emphasizing quality and differentiation for competitiveness . The hospitality sector relies heavily on direct booking channels, with a shift towards online distribution and the emergence of multi-channel distribution strategies . In the rail sector, the Swiss Split service aims to enhance container distribution efficiency by addressing weaknesses through new container wagons, improved terminal structures, and optimized production schemes, making rail distribution more competitive with significant cost reductions .
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| Papers (4) | Insight |
|---|---|
01 Jan 2013 31 Citations | The Swiss hotel sector predominantly utilizes direct booking channels, with a growing trend towards Internet Distribution Systems. Various distribution strategies include multi-channel, electronic, real-time, and traditional distributors. |
28 May 2014 2 Citations | Not addressed in the paper. |
01 Jan 2019 9 Citations | Switzerland's wine distribution landscape comprises small family wineries selling directly to consumers and larger wineries selling through supermarkets. The market is saturated, requiring Swiss winemakers to focus on quality and differentiation. |
| The Swiss news media industry shows increased concentration levels with competition from neighboring countries. Government actions aim to support media pluralism and trigger innovation for market competitiveness. |
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