Artemisia Apostolopoulou

TL;DR: In this article, the collective influence of destination personality and affective image on overall image formation of a domestic urban destination and subsequently its influence on tourists' behavioral intentions were examined in a study.

TL;DR: This paper explored differences among three distinct groups, namely local residents, past tourists, and prospective tourists, in their perceptions of cognitive, affective, and overall image of a city destination and their future behavior.

TL;DR: For instance, this article found that primary motivations include supporting and improving the athletic program, receiving tickets, helping student-athletes, deriving entertainment and enjoyment, supporting and promoting the university (non-athletic programs), receiving membership benefits, repaying past benefits received, helping and enhancing the community, and psychological commitment.

TL;DR: Papadimitriou et al. as discussed by the authors examined the motivations of the Grand National sponsors of the Athens 2004 Olympic Games and the objectives they sought to fulfill through theirsponsorship, and concluded that increasing sales/market share, enhancing corporate image, and increasing awareness for the brand were highly valued objectives for nationalOlympic sponsors.

TL;DR: The authors explored urban tourists' perceptions of the personality of a mid-sized city destination in Greece and assessed the effect of destination personality on the city's overall image and tourists' behavioural intentions.