scispace - formally typeset
C

Charles J. Fombrun

Researcher at New York University

Publications -  70
Citations -  26151

Charles J. Fombrun is an academic researcher from New York University. The author has contributed to research in topics: Reputation & Corporate branding. The author has an hindex of 46, co-authored 70 publications receiving 24809 citations. Previous affiliations of Charles J. Fombrun include University of Pennsylvania & Erasmus University Rotterdam.

Papers
More filters
Journal ArticleDOI

What's in a Name? Reputation Building and Corporate Strategy

TL;DR: In this article, the authors argue that firms compete for reputational status in institutional fields and attempt to influence other stakeholders' assessments by signaling firms' salient advantages by signaling their salient advantages.
Book

Strategic Human Resource Management

TL;DR: A Framework for Strategic Human Resource Management (M. Tichy, et al. as mentioned in this paper ) is a framework for strategic human resource management with a focus on the external context of human resources management.
Book

Reputation: Realizing Value from the Corporate Image

TL;DR: The hidden value of a good reputation: going for the gold what's in a name? enlightened self-interest reputational capital the Midas touch shaping consistent images of pageants and horse races managing reputation as discussed by the authors.
Journal ArticleDOI

The Reputation QuotientSM: A multi-stakeholder measure of corporate reputation

TL;DR: The reputation quotient (RQ) as mentioned in this paper is a new measure of corporate reputation, which was proposed to measure corporate reputations and establish its empirical validity and reliability through focus groups and pilot studies.
Posted Content

Opportunity Platforms and Safety Nets: Corporate Citizenship and Reputational Risk

TL;DR: In this article, it is argued that no simple correlation can be established between corporate social performance and corporate financial performance, and it is suggested that corporate citizenship programs can be designed to help companies address reputational threats.