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Chi-Han Ai

Researcher at Sun Yat-sen University

Publications -  11
Citations -  560

Chi-Han Ai is an academic researcher from Sun Yat-sen University. The author has contributed to research in topics: Experiential learning & Loyalty. The author has an hindex of 9, co-authored 9 publications receiving 397 citations. Previous affiliations of Chi-Han Ai include Tamkang University.

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A study of experiential quality, experiential value, trust, corporate reputation, experiential satisfaction and behavioral intentions for cruise tourists: The case of Hong Kong

TL;DR: In this article, a multi-dimensional and hierarchical approach is used to examine the relationships between higher-order experiential quality, experiencial value (emotional value and functional value), trust, corporate reputation and behavioral intentions perceived by cruise tourists.
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Synthesizing the effects of experiential quality, excitement, equity, experiential satisfaction on experiential loyalty for the golf industry: The case of Hainan Island

TL;DR: In this article, a multidimensional and hierarchical model is used as a framework to synthesize the effects of experiential quality, excitement, equity, experiencial satisfaction on the experienial loyalty of golf tourists.
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Synthesizing the effects of green experiential quality, green equity, green image and green experiential satisfaction on green switching intention

TL;DR: In this paper, a multi-dimensional model is used as a framework to synthesize the effects of green experiential quality, green equity, green image and green satisfaction on green switching intention of green hotel customers.
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A Study of Experiential Quality, Equity, Happiness, Rural Image, Experiential Satisfaction, and Behavioral Intentions for the Rural Tourism Industry in China

TL;DR: In this paper, the authors examined the interrelationships among experiential quality, equity, happiness, rural image, experiencial satisfaction, and behavioral intentions for the rural tourism industry in China.
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A study of festival switching intentions, festival satisfaction, festival image, festival affective impacts, and festival quality

TL;DR: In this paper, a multidimensional and hierarchical model is used as a framework to synthesize the effects of festival quality, festival affective impacts, festival image, and festival satisfaction on festival switching intentions.