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Ching-Hui (Joan) Su

Researcher at Iowa State University

Publications -  16
Citations -  356

Ching-Hui (Joan) Su is an academic researcher from Iowa State University. The author has contributed to research in topics: Tourism & Hospitality industry. The author has an hindex of 5, co-authored 16 publications receiving 104 citations.

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Effects of rural revitalization on rural tourism

TL;DR: Wang et al. as discussed by the authors investigated the morphological and social evolution of rural communities from the perspective of touristification and analyzed their drivers, finding that from 1988 to 2016, the selected sample case (Jinshitan scenic area, a tourist location situated in the Liaodong Peninsula in China) experienced continuous increases in the average weighted building height, building volume and floor area ratio; the proportion of non-agricultural employment increased by 99.57%.
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U.S. Sustainable Food Market Generation Z Consumer Segments

TL;DR: In this article, the authors explored the interaction between environmental consciousness and sustainable food attributes as predictors in the market segmentation process for sustainable foods with respect to United States (Gen Z) consumers.
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Modeling a green supply chain in the hotel industry: An evolutionary game theory approach

TL;DR: In this article, the authors used the evolutionary game approach to examine the generation of green behaviors and a green supply chain by hotels and found that most hotels do have an incentive mechanism for green growth; hotels with green behaviors are more profitable than those that are not.
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Nonlinear impact of World Heritage Sites on China’s tourism expansion:

TL;DR: In this paper, the authors apply linear and nonlinear models to investigate the impact of World Heritage Sites (WHS) on inbound tourism data using domestic tourism data (1999-2014) and inbound tourists data (1998-2016).
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5A Tourist attractions and China’s regional tourism growth

TL;DR: In this article, the linear and non-linear effects of two subgroups of tourist attractions, cultural tourist attractions (5ACTA) and natural tourist attraction (5ANTA), on China's do...