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Iris W. Hung
Researcher at National University of Singapore
Publications - 19
Citations - 715
Iris W. Hung is an academic researcher from National University of Singapore. The author has contributed to research in topics: Perspective (graphical) & Comprehension. The author has an hindex of 12, co-authored 19 publications receiving 647 citations. Previous affiliations of Iris W. Hung include Hong Kong University of Science and Technology & Fudan University.
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Visual and verbal processing strategies in comprehension and judgment
TL;DR: In this article, two different processing strategies are postulated to underlie the integration of this information, the activation of which may be influenced by chronic individual differences in the disposition to process information visually vs. verbally, situational factors that influence the relative accessibility of these strategies in memory, and characteristics of the information to be processed.
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Visual and Verbal Processing Strategies in Comprehension and Judgment
TL;DR: In this article, two different processing strategies are postulated to underlie the integration of this information, the activation of which may be influenced by chronic individual differences in the disposition to process information visually vs. verbally, situational factors that influence the relative accessibility of these strategies in memory, and characteristics of the information to be processed.
Journal ArticleDOI
From Firm Muscles to Firm Willpower: Understanding the Role of Embodied Cognition in Self-Regulation
Iris W. Hung,Aparna A. Labroo +1 more
TL;DR: The authors show that firming one's muscles can help firm willpower and mediates one's ability to withstand immediate pain, overcome food temptation, consume unpleasant medicines, and attend to immediately disturbing but essential information, provided that doing so is seen as providing long-term benefits.
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Differences in Perspective and the Influence of Charitable Appeals: When Imagining Oneself as the Victim Is Not Beneficial
Iris W. Hung,Robert S. Wyer +1 more
TL;DR: The authors found that when participants took the perspective of the beneficiary at the time they read an appeal for help, characteristics of the appeal that increased the ease with which they could imagine the situation from this perspective (e.g., a picture of the victim) had a positive effect on both their urge to help and the amount of money they donated.
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Lenses of the Heart: How Actors’ and Observers’ Perspectives Influence Emotional Experiences
TL;DR: The authors examine how the visual perspectives that people take to appraise an event, that is, whether they view themselves as actors in the situation or observers of it, influence the intensities of the emotions they experience.