J
James C. Leontiades
Researcher at University of Manchester
Publications - 10
Citations - 187
James C. Leontiades is an academic researcher from University of Manchester. The author has contributed to research in topics: Multinational corporation & Global strategy. The author has an hindex of 7, co-authored 10 publications receiving 185 citations. Previous affiliations of James C. Leontiades include University of Pennsylvania.
Papers
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Selling Machinery to China: Chinese Perceptions of Strategies and Relationships
TL;DR: In this paper, Chinese perceptions of machinery suppliers from six countries are used to evaluate supplier strategies and the customer relationships formed, and the relationship formed seemed to reflect mainly the perceived value of the product service-package offered.
Journal ArticleDOI
Strategic Portfolio Management
TL;DR: In the early 1960's, Drucker and Levitt as mentioned in this paper pointed out that changes in demand, technological breakthroughs and new competition called for periodic reorientation and proposed a new management technique called strategic planning, which involved the purposeful matching of business environment with the firm's own resources and capabilities with a view to defining the business.
Journal ArticleDOI
European research in international business
Book
Multinational corporate strategy: Planning for world markets
TL;DR: For more information about the Rowman & Littlefield titles, please visit www.rowmanlittlefield.com or www.littlefield-rowman.com as mentioned in this paper...