This review covers recent developments in the social influence literature, focusing primarily on compliance and conformity research published between 1997 and 2002. The principles and processes underlying a target's susceptibility to outside influences are considered in light of three goals fundamental to rewarding human functioning. Specifically, targets are motivated to form accurate perceptions of reality and react accordingly, to develop and preserve meaningful social relationships, and to maintain a favorable self-concept. Consistent with the current movement in compliance and conformity research, this review emphasizes the ways in which these goals interact with external forces to engender social influence processes that are subtle, indirect, and outside of awareness.

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Social Influence: Compliance and Conformity

This article describes a 2-systems model that explains social behavior as a joint function of reflective and impulsive processes. In particular, it is assumed that social behavior is controlled by 2 interacting systems that follow different operating principles. The reflective system generates behavioral decisions that are based on knowledge about facts and values, whereas the impulsive system elicits behavior through associative links and motivational orientations. The proposed model describes how the 2 systems interact at various stages of processing, and how their outputs may determine behavior in a synergistic or antagonistic fashion. It extends previous models by integrating motivational components that allow more precise predictions of behavior. The implications of this reflective–impulsive model are applied to various phenomena from social psychology and beyond. Extending previous dual-process accounts, this model is not limited to specific domains of mental functioning and attempts to integrate cognitive, motivational, and behavioral mechanisms.

/pdf/reflective-and-impulsive-determinants-of-social-behavior-fd62htt3ys.pdf

Reflective and Impulsive Determinants of Social Behavior

This review of 122 research reports (184 independent samples, 14,900 subjects) found average r = .274 for prediction of behavioral, judgment, and physiological measures by Implicit Association Test (IAT) measures. Parallel explicit (i.e., self-report) measures, available in 156 of these samples (13,068 subjects), also predicted effectively (average r = .361), but with much greater variability of effect size. Predictive validity of self-report was impaired for socially sensitive topics, for which impression management may distort self-report responses. For 32 samples with criterion measures involving Black-White interracial behavior, predictive validity of IAT measures significantly exceeded that of self-report measures. Both IAT and self-report measures displayed incremental validity, with each measure predicting criterion variance beyond that predicted by the other. The more highly IAT and self-report measures were intercorrelated, the greater was the predictive validity of each.

https://faculty.washington.edu/agg/pdf/GPU&B.meta-analysis.JPSP.2009.pdf

Understanding and using the Implicit Association Test: III. Meta-analysis of predictive validity.

Behavioral scientists have long sought measures of important psychological constructs that avoid response biases and other problems associated with direct reports. Recently, a large number of such indirect, or “implicit,” measures have emerged. We review research that has utilized these measures across several domains, including attitudes, self-esteem, and stereotypes, and discuss their predictive validity, their interrelations, and the mechanisms presumably underlying their operation. Special attention is devoted to various priming measures and the Implicit Association Test, largely due to their prevalence in the literature. We also attempt to clarify several unresolved theoretical and empirical issues concerning implicit measures, including the nature of the underlying constructs they purport to measure, the conditions under which they are most likely to relate to explicit measures, the kinds of behavior each measure is likely to predict, their sensitivity to context, and the construct's potential for c...

Implicit measures in social cognition. research: their meaning and use.

A central theme in recent research on attitudes is the distinction between deliberate, "explicit" attitudes and automatic, "implicit" attitudes. The present article provides an integrative review of the available evidence on implicit and explicit attitude change that is guided by a distinction between associative and propositional processes. Whereas associative processes are characterized by mere activation independent of subjective truth or falsity, propositional reasoning is concerned with the validation of evaluations and beliefs. The proposed associative-propositional evaluation (APE) model makes specific assumptions about the mutual interplay of the 2 processes, implying several mechanisms that lead to symmetric or asymmetric changes in implicit and explicit attitudes. The model integrates a broad range of empirical evidence and implies several new predictions for implicit and explicit attitude change.

/pdf/associative-and-propositional-processes-in-evaluation-an-1joiu6jzsx.pdf

Associative and propositional processes in evaluation: An integrative review of implicit and explicit attitude change.

Three experiments examine how the type of language used to describe in-group and out-group behaviors contributes to the transmission and persistence of social stereotypes. Two experiments tested the hypothesis that people encode and communicate desirable in-group and undesirable out-group behaviors more abstractly than undesirable in-group and desirable out-group behaviors. Experiment 1 provided strong support for this hypothesis using a fixed-response scale format controlling for the level of abstractness developed from Semin and Fiedler's (1988a) linguistic category model. Experiment 2 yielded the same results with a free-response format. Experiment 3 demonstrated the important role that abstract versus concrete communication plays in the perpetuation of stereotypes. The implications of these findings and the use of the linguistic category model are discussed for the examination of the self-perpetuating cycle of stereotypes in communication processes.

/pdf/language-use-in-intergroup-contexts-the-linguistic-59xfqe9mn2.pdf

Language use in intergroup contexts: the linguistic intergroup bias

Common wisdom holds that choice decisions are based on conscious deliberations of the available information about choice options. On the basis of recent insights about unconscious influences on information processing, we tested whether automatic mental associations of undecided individuals bias future choices in a manner such that these choices reflect the evaluations implied by earlier automatic associations. With the use of a computer-based, speeded categorization task to assess automatic mental associations (i.e., associations that are activated unintentionally, difficult to control, and not necessarily endorsed at a conscious level) and self-report measures to assess consciously endorsed beliefs and choice preferences, automatic associations of undecided participants predicted changes in consciously reported beliefs and future choices over a period of 1 week. Conversely, for decided participants, consciously reported beliefs predicted changes in automatic associations and future choices over the same period. These results indicate that decision-makers sometimes have already made up their mind at an unconscious level, even when they consciously indicate that they are still undecided.

https://science.sciencemag.org/content/sci/321/5892/1100.full.pdf

Automatic mental associations predict future choices of undecided decision-makers.

Two studies assessed the predictive validity of implicit political attitudes in relation to voting behavior. In Study 1, we demonstrated the validity of the adopted measure (i.e., the IAT; Greenwald, McGhee, & Schwartz, 1998) with a sample of voters who clearly sided with one of the opposing parties. In Study 2, implicit political preferences were measured in a sample of undecided voters one month before the election, and actual voting behavior was assessed immediately after the election. Results demonstrated that implicit political attitudes were good predictors of future voting behaviors. These findings support the hypothesis of the presence of embryonic attitudes even in the case of those voters who at the explicit and conscious level deny any preference for one of the two opposing candidates.

https://onlinelibrary.wiley.com/doi/pdf/10.1111/j.1467-9221.2008.00635.x

Predicting the Vote: Implicit Attitudes as Predictors of the Future Behavior of Decided and Undecided Voters

Six studies (N = 491) investigated the inductive potential of nouns versus adjectives in person perception. In the first 5 studies, targets were either described by an adjective (e.g., Mark is homosexual) or by the corresponding noun (e.g., Mark is a homosexual) or by both (Study 3). The authors predicted and found that nouns, more so than adjectives, (a) facilitate descriptor-congruent inferences but inhibit incongruent inferences (Studies 1-3), (b) inhibit alternative classifications (Study 4), and (c) imply essentialism of congruent but not of incongruent preferences (Study 5). This was supported for different group memberships and inclinations (athletics, arts, religion, sexual preference, drinking behavior, etc.), languages (Italian and German), and response formats, suggesting that despite the surface similarity of nouns and adjectives, nouns have a more powerful impact on person perception. Study 6 investigated the inverse relationship, showing that more essentialist beliefs (in terms of a genetic predisposition rather than training) lead speakers to use more nouns and fewer adjectives. Possible extensions of G. R. Semin and K. Fiedler's (1988) linguistic category model and potential applications for language use in intergroup contexts are discussed.

Luciano Arcuri

Papers

Language use in intergroup contexts: the linguistic intergroup bias

Automatic mental associations predict future choices of undecided decision-makers.

Predicting the Vote: Implicit Attitudes as Predictors of the Future Behavior of Decided and Undecided Voters

Nomina Sunt Omina: On the Inductive Potential of Nouns and Adjectives in Person Perception

Measuring prejudice: Implicit versus explicit techniques.