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Prasenjit Mandal
Researcher at Indian Institute of Management Calcutta
Publications - 8
Citations - 205
Prasenjit Mandal is an academic researcher from Indian Institute of Management Calcutta. The author has contributed to research in topics: Supply chain & Market segmentation. The author has an hindex of 4, co-authored 8 publications receiving 57 citations. Previous affiliations of Prasenjit Mandal include Indian Institute of Management Bangalore.
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Forays into omnichannel: An online retailer’s strategies for managing product returns
TL;DR: This work studies three such omnichannel configurations and shows that depending on whether a premium product is highly personalized or standardized, opening an additional showroom or a B&M store becomes optimal for the retailer.
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Promoting electric vehicle adoption: Who should invest in charging infrastructure?
TL;DR: In this paper, the authors studied a vehicle supply chain and formulated four different modes of developing charging infrastructures for EVs when: (a) EV manufacturer invests in setting up the charging infrastructure with a government subsidy to EV consumers, namely the Model M, (b) Government invests in charging infrastructure and also provides a subsidy to EVs consumers, such as the Model MG, and (c) Government invested in the Model G.
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Traveler preferences from online reviews: Role of travel goals, class and culture
TL;DR: In this paper, the authors explore how customer preferences, behavior and post-purchase evaluations differ for travelers depending on their respective travel goals, travel class, and the culture of their native country.
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Stocking and pricing decisions under endogenous demand and reference point effects
TL;DR: This analysis reveals a threshold policy on the firm’s ordering and pricing decisions while considering the impact of reference point effects and finds that as the level of optimism increases, the firms’ optimal ordering level decreases and optimal price increases.
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Partial outsourcing from a rival: Quality decision under product differentiation and information asymmetry
Prasenjit Mandal,Tarun Jain +1 more
TL;DR: The analysis reveals that when a manufacturer’s in-house quality cost is very low, or the degree of product differentiation is in the moderate range, the supplier encroachment could lead to a “win-win” outcome for both players.