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Zhenzhong Ma

Researcher at University of Windsor

Publications -  94
Citations -  2847

Zhenzhong Ma is an academic researcher from University of Windsor. The author has contributed to research in topics: Negotiation & Knowledge sharing. The author has an hindex of 27, co-authored 83 publications receiving 2207 citations. Previous affiliations of Zhenzhong Ma include Chinese National Human Genome Center & Sun Yat-sen University.

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Negotiating with the Chinese: Are They More Likely to Use Unethical Strategies?

TL;DR: In this paper, the authors explored the likelihood of Chinese negotiators using unethical strategies in negotiations by examining Chinese managerial employees' perceived appropriateness of five categories of ethically questionable strategies and found that Chinese managers are more likely to consider it appropriate to use questionable negotiation strategies in all five categories except the traditional bargaining strategies.
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The Tanapoxvirus 15L Protein Is a Virus-Encoded Neuregulin That Promotes Viral Replication in Human Endothelial Cells

TL;DR: TPV-15L knockout virus experiments demonstrate that the virus replicates in human umbilical vein endothelial cells less efficiently than wild-type TPV-Kenya, indicating that this is a nonessential protein for virus viability but can serve a stimulatory role for replication in some cultured cells.
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Success Factors for Product Innovation in China’s Manufacturing Sector: Strategic Choice and Environment Constraints

TL;DR: In this paper, the authors examine what factors contribute to firm innovation performance as a result of successful launch of new products in China, rather than simply applying theories of product innovation ofte...
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Confucian Ideal Personality and Chinese Business Negotiation Styles: An Indigenous Perspective

TL;DR: This paper explored the impact of Confucian ideal personality on business negotiation process in China and found significant effects of benevolence and courage on Chinese business negotiation styles but wisdom is not found to have any significant impact in China.
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Developing new capability: middle managers’ role in corporate entrepreneurship

TL;DR: In this paper, the authors explore the role of middle managers in the corporate entrepreneurship process that drives new capability development and highlight the importance of empowering middle managers to facilitate changes in complex internal environments.