Fieldwork in the Era of Social Media: Opportunities and Challenges

TLDR: This paper highlighted the potential in social networking sites for recruiting participants and gathering data and looked at the impact sites such as Facebook have had on building and maintaining trust with research participants, and explored how social media may compromise one's ability to uphold the "do no harm" principle guiding all academic research by jeopardizing participants' confidentiality and anonymity.

Abstract: Social networking sites have recently garnered academic attention for their role in fostering democracy and openness in both developed and developing regions. Unfortunately, in political science, this newfound interest has not yet translated into a greater interest in social media as a methodological tool for researchers conducting fieldwork. How has the era of social media influenced the way political scientists conduct their fieldwork? How can researchers make the most of the opportunities offered by social networking sites while abiding by the strict standards of their ethics board? This article highlights the potential in social networking sites for recruiting participants and gathering data and looks at the impact sites such as Facebook have had on building and maintaining trust with research participants. In contrast, it explores how social media may compromise one's ability to uphold the “do no harm” principle guiding all academic research by jeopardizing participants' confidentiality and anonymity, a risk deemed especially high for vulnerable populations or sensitive regions. Insight gleaned from the researcher's own fieldwork in two minority provinces of Indonesia in 2010–2011 is used as a case in point.