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Journal ArticleDOI

The Information Processing Capacity of Modality and Channel Performance.

H. J. Hsia
- Vol. 19, Iss: 1, pp 51-75
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The article was published on 1971-03-01. It has received 57 citations till now. The article focuses on the topics: Communication channel & Modality (human–computer interaction).

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Citations
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Journal ArticleDOI

Multimedia Effects on Processing and Perception of Online News: A Study of Picture, Audio, and Video Downloads.

TL;DR: This paper found that multimedia tends to hinder memory for story content and leads to negative evaluations of the site and its content, but improves memory for advertisements, and that pictures and audio are particularly powerful psychological cues.
Journal ArticleDOI

Defining Audio/Video Redundancy From a Limited- Capacity Information Processing Perspective

TL;DR: It is suggested that talking head messages are different from other forms of audio /Video redundancy, that audio memory is affected more by audio / video redundancy than video memory, and that video memory is affects more by complexity and amount of information—both of which are frequently confounded with redundancy.
Journal ArticleDOI

Message complexity and attention to television

TL;DR: Three experiments investigated the processing costs of watching television messages by using a secondary task reaction time measure in which subjects were asked to pay attention to commercial messages while responding with button presses to randomly occuring tones or flashes.
Journal ArticleDOI

Multiple Resource Theory I Application to Television Viewing

TL;DR: In this article, the authors propose that the necessary resources are limited by four separate factors: attention, meaning-level processing, memory, and meaning level processing, which are used by three different tasks.
References
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Journal ArticleDOI

A mathematical theory of communication

TL;DR: This final installment of the paper considers the case where the signals or the messages or both are continuously variable, in contrast with the discrete nature assumed until now.
Journal Article

The magical number seven, plus or minus two: some limits on our capacity for processing information

TL;DR: The theory of information as discussed by the authors provides a yardstick for calibrating our stimulus materials and for measuring the performance of our subjects and provides a quantitative way of getting at some of these questions.
Book

The magical number seven plus or minus two: some limits on our capacity for processing information

TL;DR: The theory provides us with a yardstick for calibrating the authors' stimulus materials and for measuring the performance of their subjects, and the concepts and measures provided by the theory provide a quantitative way of getting at some of these questions.
Journal Article

The mathematical theory of communication

TL;DR: The Mathematical Theory of Communication (MTOC) as discussed by the authors was originally published as a paper on communication theory more than fifty years ago and has since gone through four hardcover and sixteen paperback printings.
Book ChapterDOI

Human memory ; A proposed system and its control processes

TL;DR: This chapter presents a general theoretical framework of human memory and describes the results of a number of experiments designed to test specific models that can be derived from the overall theory.