Andrew Smith

TL;DR: This article applied the persuasion knowledge model to explain consumers' responses to charity guilt appeals and found that guilt arousal is positively related to donation intention, and that persuasion and agent knowledge impact the extent of guilt aroused.

TL;DR: In this paper, the authors explore how neutralisation can explain people's lack of commitment to buying Fair Trade (FT) products, even when they identify FT as an ethical concern.

TL;DR: The authors explored consumer understanding and perception of organic food, with specific reference to the relatively new concept of organic farmed salmon and found that most consumers are confused about the meaning of the term organic and are largely unaware of the organic certification and labelling process.

TL;DR: In this article, the role of emotion in the ethical choice processes of tourists is investigated, and the importance of emotional experiences as a source of hedonic value in engaging individuals in consumption encounters is discussed.

TL;DR: In this paper, the authors analyse how retail loyalty schemes reflect the elements of relationship marketing as detailed in the literature and conclude that future success of loyalty schemes will depend on extended relationships as well as a move away from transactional int...