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Bridging sustainable business model innovation and user-driven innovation: A process for sustainable value proposition design

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In this article, the authors proposed a process for sustainable value proposition design which adopts a thorough, dynamic and iterative perspective (talking to stakeholders, thinking about the problem, testing the product/service) that leads to an actual sustainable value propositions and to a superior problem-solution fit.
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This article is published in Journal of Cleaner Production.The article was published on 2017-03-20 and is currently open access. It has received 265 citations till now. The article focuses on the topics: Value proposition & Business value.

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Citations
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The Lean Startup:How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

TL;DR: Ries was one of the pioneers of the Lean Startup philosophy as discussed by the authors, based on the Japanese Philosophy of Lean Manufacturing, and he pioneered the philosophy of Lean Startup based on his experience with multiple startups.
Journal ArticleDOI

Business model innovation for circular economy and sustainability: A review of approaches

TL;DR: A review of approaches for business model innovation for circular economy and/or sustainability, based on a systematic review of academic literature and practitioner-based methodologies, is presented in this paper.
Posted Content

Sustainable Business Models: A Review

TL;DR: In this article, a comprehensive review of sustainable business models literature in various application areas is provided, which provides an insight into the state-of-the-art of sustainability business models and future research directions.
Journal Article

Change by design.

Johns M
- 01 Jun 1997 - 
TL;DR: Organisationspädagogik beschäftigt sich mit der Frage nach den Programmatiken and Semantiken des Organisierens, die f for organisationale Strategien and Praktiken relevant werden, und formiert sich die Rede von the „Gestaltung“ sowohl in wissenschaftlichen wie auch in praxisbezogenen Diskursen.
References
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Book

Qualitative Data Analysis: An Expanded Sourcebook

TL;DR: This book presents a step-by-step guide to making the research results presented in reports, slideshows, posters, and data visualizations more interesting, and describes how coding initiates qualitative data analysis.
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Building theories from case study research

TL;DR: In this paper, the authors describe the process of inducting theory using case studies from specifying the research questions to reaching closure, which is a process similar to hypothesis-testing research.
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Building theories from case study research.

TL;DR: In this paper, the authors define a leadership event as a perceived segment of action whose meaning is created by the interactions of actors involved in producing it, and present a set of innovative methods for capturing and analyzing these contextually driven processes.
Journal ArticleDOI

The Stakeholder Theory of the Corporation: Concepts, Evidence, and Implications

TL;DR: In this article, the authors examine three aspects of the stakeholder theory and critique and integrate important contributions to the literature related to each, concluding that the three aspects are mutually supportive and that the normative base of the theory-which includes the modern theory of property rights-is fundamental.
Journal ArticleDOI

Business Models, Business Strategy and Innovation

David J. Teece
- 01 Apr 2010 - 
TL;DR: In this paper, the authors explore the significance of business models and explore their connections with business strategy, innovation management, and economic theory, and understand how the enterprise can organize to best meet customers' needs, get paid for doing so, and make a profit.
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Frequently Asked Questions (10)
Q1. What have the authors contributed in "Delft university of technology bridging sustainable business model innovation and user-driven innovation a process for sustainable value proposition design" ?

This research aims at combining principles from both sustainable business model innovation and user-driven innovation to develop more successful, radical and user-centred sustainable value propositions. The study adopts a research through design methodology, a qualitative research approach that uses design practice to inform research. To this end, a design project in the framework of the Climate-KIC ( the largest European partnership addressing the challenge of climate change ) was investigated. As a result, this paper proposes a process for sustainable value proposition design which adopts a thorough, dynamic and iterative perspective ( talking to stakeholders, thinking about the problem, testing the product/service ) that leads to an actual sustainable value proposition and to a superior problem-solution fit. User-driven innovation allows developing solutions that are meaningful for people and profitable for business by involving potential customers, users and/or other stakeholders in an experimental and iterative design process. 

The authors expect further research to support and extend that list, and even to identify new practices and methods to support each step. Furthermore, future work should focus on testing the validity of the process in relation to different sustainability problems, and consequently integrate additional findings into the theoretical foundations of the process itself. On the contrary, as the value proposition succeeds, key connections for the future business are also being established at an early stage. Further research could adopt a more longitudinal approach by following similar projects for longer periods of time, thus yielding additional support—and even improvement—to the model. 

During this iteration, follow-up interviews (talking) with participants from the MVP testing revealed that the service concept has an effect on energy efficient behaviours: office workers reportedincreased awareness and attention in this regard during the course of the experiment. 

By putting physical tokens of different colours associated to different energy saving actions inside a piggy bank with three separate slots placed on their desk, office workers could choose to donate money to three different environmental organizations. 

processes and artefacts derived from a design project are employed to develop conceptual frameworks, processes and guiding principles. 

The tool allows an initial identification and understanding of different stakeholders’ needs and objectives (including society and the environment), which is a fundamental first step in the development of a sustainable value proposition. 

The research process (Figure 3) followed to implement the methodology is based on the research through design principles described in the previous section (i.e., iterative spiral of generative and evaluative cycles, the use of design artefacts and outcomes to generate knowledge). 

they are largely absent from current practices (Bin, 2012), or they are structured as one-way communication means (e.g. posters, stickers), which remind employees of the importance of energy saving behaviours but do not engage them (Prindle, 2010). 

The thinking phase was followed by a testing phase, in which a Minimum Viable Product of the service concept was built to validate the value proposition with relevant stakeholders. 

this would be a situation in which the demand for energy outpaces the sustainable generative capacity of the ecosystem, leading to scarcity in supply and concurrent environmental degradation (Holdren, 1990). 

Trending Questions (1)
How to user Value proposition mix to enhance value of Business?

The paper does not provide specific information on how to use the value proposition mix to enhance the value of a business. The paper focuses on combining principles from sustainable business model innovation and user-driven innovation to develop more successful and user-centered sustainable value propositions.