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Taste Regimes and Market-Mediated Practice
Zeynep Arsel,Jonathan F. Bean +1 more
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In this paper, the authors develop a practice-based framework of taste through qualitative and quantitative analysis of a popular home design blog, interviews with blog participants, and participant observation, and demonstrate how aesthetics is linked to practical knowledge and becomes materialized through everyday consumption.Abstract:
Taste has been conceptualized as a boundary-making mechanism, yet there is limited theory on how it enters into daily practice. In this article, the authors develop a practice-based framework of taste through qualitative and quantitative analysis of a popular home design blog, interviews with blog participants, and participant observation. First, a taste regime is defined as a discursively constructed normative system that orchestrates practice in an aesthetically oriented culture of consumption. Taste regimes are perpetuated by marketplace institutions such as magazines, websites, and transmedia brands. Second, the authors show how a taste regime regulates practice through continuous engagement. By integrating three dispersed practices—problematization, ritualization, and instrumentalization—a taste regime shapes preferences for objects, the doings performed with objects, and what meanings are associated with objects. This study demonstrates how aesthetics is linked to practical knowledge and becomes materialized through everyday consumption.read more
Citations
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Comfort, cleanliness and conveniencethe social organization ofnormality
TL;DR: Shove as discussed by the authors investigated the evolution of these changes, as well as the social meaning of the practices themselves, concluding that routine consumption is controlled by conceptions of normality and profoundly shaped by cultural and economic forces, and that habits are not just changing, but are changing in ways that imply escalating and standardizing patterns of consumption.
Journal ArticleDOI
After taste: Culture, consumption and theories of practice
TL;DR: In this article, the authors explore the use of theories of practice as a lens to magnify aspects of common social processes which generate observable patterns of consumption, and discuss the strengths and weaknesses of the theory-of-practice as an approach to consumption.
Journal ArticleDOI
The Megaphone Effect: Taste and Audience in Fashion Blogging
TL;DR: In this paper, the authors focus on fashion bloggers who acquire an audience by iterated displays of aesthetic discrimination applied to the selection and combination of clothing and describe how the exercise of taste produces economic rewards and social capital for these bloggers.
Journal ArticleDOI
Automated Text Analysis for Consumer Research
TL;DR: It is argued that although automated text analysis cannot be used to study all phenomena, it is a useful tool for examining patterns in text that neither researchers nor consumers can detect unaided.
Journal ArticleDOI
Uniting the Tribes: Using Text for Marketing Insight
TL;DR: The authors found that words are part of almost every marketplace interaction, including online reviews, customer service calls, press releases, marketing communications, and other interactions create a wealth of textual data.
References
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Book
Distinction: A Social Critique of the Judgement of Taste
TL;DR: In this article, a social critic of the judgement of taste is presented, and a "vulgar" critic of 'pure' criticiques is proposed to counter this critique.
Journal ArticleDOI
Locating the 17th Book of Giddens@@@The Constitution of Society: Outline of the Theory of Structuration.
Alan Sica,Anthony Giddens +1 more
TL;DR: Giddens as mentioned in this paper has been in the forefront of developments in social theory for the past decade and outlines the distinctive position he has evolved during that period and offers a full statement of a major new perspective in social thought, a synthesis and elaboration of ideas touched on in previous works but described here for the first time in an integrated and comprehensive form.
Book
The Constitution of Society. Outline of the Theory of Structuration
TL;DR: Giddens as discussed by the authors has been in the forefront of developments in social theory for the past decade and outlines the distinctive position he has evolved during that period and offers a full statement of a major new perspective in social thought, a synthesis and elaboration of ideas touched on in previous works but described here for the first time in an integrated and comprehensive form.
Book
The logic of practice
TL;DR: In this article, the Imaginary Anthropology of Subjectivism is described as an "imaginary anthropology of subjectivism" and the social uses of kinship are discussed. And the work of time is discussed.
Book
Reassembling the Social: An Introduction to Actor-Network-Theory
TL;DR: In this article, the authors discuss the difficulty of being an ANT and the difficulties of tracing the social networks of a social network and how to re-trace the social network.