scispace - formally typeset
D

Defeng Yang

Researcher at Jinan University

Publications -  8
Citations -  419

Defeng Yang is an academic researcher from Jinan University. The author has contributed to research in topics: Supply chain management & Supply chain. The author has an hindex of 5, co-authored 8 publications receiving 224 citations.

Papers
More filters
Journal ArticleDOI

Environmental Strategy, Institutional Force, and Innovation Capability: A Managerial Cognition Perspective

TL;DR: Wang et al. as discussed by the authors investigated how managers' perceptions of institutional pressures relate to their focus on proactive environmental strategy, which in turn affects firms' realized innovation capability, which consequently fosters innovation capability development.
Journal ArticleDOI

Going green: How different advertising appeals impact green consumption behavior

TL;DR: The authors explored how abstract appeal and concrete appeal can encourage consumers to engage in green consumption behavior, such as purchasing green products, and found that abstract appeal is more effective in generating green purchase intentions than concrete appeal in situations where the benefit association of green products is other (self).
Journal ArticleDOI

Suppressing partner opportunism in emerging markets: Contextualizing institutional forces in supply chain management

TL;DR: In this article, the confluence of institutional and efficiency views is examined to assess how institutional forces restrain the impact of exchange hazards (i.e., transaction-specific assets and performance ambiguity) on supply chain opportunism.
Journal ArticleDOI

The Effect of Knowledge Breadth and Depth on New Product Performance

TL;DR: In this article, the authors distinguish two features of a firm's knowledge base - breadth and depth - and elucidate their interplay in determining new product performance, drawing from the knowledge-based...
Journal ArticleDOI

Inter-partner control, trust, and radical innovation of IJVs in China: A contingent governance perspective

TL;DR: The authors examined how formal and social governance mechanisms, namely inter-partner control and interpartner trust, affect radical innovation development in IJVs through knowledge acquisition and integration, and how emerging market institutional governance structures moderate the effectiveness of the two internal governance mechanisms.