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Dominique Brossard

Researcher at University of Wisconsin-Madison

Publications -  190
Citations -  9857

Dominique Brossard is an academic researcher from University of Wisconsin-Madison. The author has contributed to research in topics: Science communication & Social media. The author has an hindex of 45, co-authored 177 publications receiving 8074 citations. Previous affiliations of Dominique Brossard include Iowa State University & Wisconsin Institutes for Discovery.

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Following the Leader: Using Opinion Leaders in Environmental Strategic Communication

TL;DR: This paper explored the influence of mass media and governmental media on perceptions of self-efficacy among opinion leaders and how selfefficacy may encourage leaders to communicate about aquatic invasive species (AIS) to others in their social networks.
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Conflict or Caveats? Effects of Media Portrayals of Scientific Uncertainty on Audience Perceptions of New Technologies

TL;DR: This study focuses on audience uncertainty and risk perceptions regarding the emerging science of nanotechnology by manipulating whether uncertainty in a news story about potential risks is attributed to expert sources in the form of caveats (individual uncertainty) or conflicting viewpoints (collective uncertainty).
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Getting Citizens Involved: How Controversial Policy Debates Stimulate Issue Participation during a Political Campaign

TL;DR: The authors found that ideological predispositions and attention to both newspaper and online media best explain issue participation during the 2006 U.S. State of Wisconsin gubernatorial election, which focused heavily on stem cell research as a salient campaign issue.
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Are attitudes toward labeling nano products linked to attitudes toward GMO? Exploring a potential ‘spillover’ effect for attitudes toward controversial technologies

TL;DR: This paper present an analysis of how citizens form attitudes about labeling nanotechnology, building on previous work on the socio-cultural dynamics under publics' perceptions of risks and governance of nanotechnology.
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Getting Citizens Involved: How Controversial Policy Debates Stimulate Issue Participation During a Political Campaign

TL;DR: This paper found that ideological predispositions and attention to both newspaper and online media best explain issue participation during the 2006 U.S. State of Wisconsin gubernatorial election, which focused heavily on stem cell research as a salient campaign issue.