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John Hadjimarcou

Researcher at University of Texas at El Paso

Publications -  38
Citations -  1791

John Hadjimarcou is an academic researcher from University of Texas at El Paso. The author has contributed to research in topics: Product (category theory) & Export performance. The author has an hindex of 15, co-authored 38 publications receiving 1601 citations. Previous affiliations of John Hadjimarcou include Kent State University & University of Texas at Austin.

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Consumer concern, knowledge, belief, and attitude toward renewable energy: An application of the reasoned action theory

TL;DR: This article investigated the relationship of three variables (concern with the environment, knowledge about renewable energy, and beliefs about salient consequences of using renewable energy) with consumer attitude toward paying a premium for renewable energy.
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Key Factors for Successful Export Performance for Small Firms

TL;DR: In this article, the authors hypothesize and find that emphasizing international sales while restricting exports to a few foreign markets results in superior perceived export performance for the sample of small firms from Greece and several Caribbean countries.
Journal Article

Key factors for successful export performance for small firms

TL;DR: In this paper, the authors hypothesize and find that emphasizing international sales while restricting exports to a few foreign markets results in superior perceived export performance for the sample of small firms from Greece and several Caribbean countries.
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Generic Product Strategies for Emerging Market Exports into Triad Nation Markets: A Mimetic Isomorphism Approach

TL;DR: In this article, the authors proposed mimetic isomorphism to improve the export performance satisfaction of emerging market firms by mimicking the home country MNE modal generic product strategy in each Triad nation.
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Executive Insights: Building Successful Export Business Relationships: A Behavioral Perspective

TL;DR: In this paper, the authors draw a comparison between harmonious and problematic foreign business relationships between U.S. exporting manufacturers and find that firms with harmonious relationships are more experienced, employ more people, and exhibit more active behavior toward conducting their foreign business.