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Journal ArticleDOI

A portfolio of risk measures

TLDR
A comprehensive set of sixteen measures of willingness to take risks has been developed by as mentioned in this paper, which includes measures from standardized risky situations having an underlying theory of risk, measures inferred from revealed choices in financial decisions, and measures derived from attitudes.
Abstract
A comprehensive set of sixteen measures of willingness to take risks has been developed. This set includes measures from three categories: measures from standardized risky situations having an underlying theory of risk, measures inferred from revealed choices in financial decisions, and measures derived from attitudes. A study of over 500 top-level business executives shows significant relationships within categories, but relatively little relationship across categories. Context differences, especially personal versus business situations and opportunities versus threats, underlie the responses.

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Journal ArticleDOI

An Empirical Test of the Consequences of Behavior-and Outcome-Based Sales Control Systems:

TL;DR: In this paper, the authors presented a behavior versus outcome sales control continuum based on methods of monitoring, directing, evaluating, and compensating the salesperson, based on a behavioral model.
Journal ArticleDOI

A cross-cultural study on escalation of commitment behavior in software projects

TL;DR: Examining the level of sunk cost together with the risk propensity and risk perception of decision makers reveals that some factors behind decision makers' willingness to continue a project are consistent across cultures while others may be culture-sensitive.
Journal ArticleDOI

Determinants of Risky Decision-Making Behavior: A Test of the Mediating Role of Risk Perceptions and Propensity

TL;DR: This article examined the usefulness of placing risk propensity and risk perception in a more central role in models of risky decision making than has been done previously, and found that the importance of risk perception and propensity for risk in decision making has been overlooked.
Journal ArticleDOI

Agency Relationships in Marketing: A Review of the Implications and Applications of Agency and Related Theories:

TL;DR: Agency and related theories have proven useful as theoretical frameworks for examining relationships between principals and their agents in many disciplines as mentioned in this paper. However, though marketing involves a wide range of activities, it also involves a large amount of human interaction.
Journal ArticleDOI

Characteristics of risk taking executives

TL;DR: More than 500 top-level business executives were studied to ascertain the validity of common stereotypes of who takes risks and who avoids risks as discussed by the authors, and the results were surprisingly clearcut.
References
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Book ChapterDOI

Prospect theory: an analysis of decision under risk

TL;DR: In this paper, the authors present a critique of expected utility theory as a descriptive model of decision making under risk, and develop an alternative model, called prospect theory, in which value is assigned to gains and losses rather than to final assets and in which probabilities are replaced by decision weights.
Journal ArticleDOI

Generalized expectancies for internal versus external control of reinforcement.

TL;DR: In this paper, the effects of reward or reinforcement on preceding behavior depend in part on whether the person perceives the reward as contingent on his own behavior or independent of it, and individuals may also differ in generalized expectancies for internal versus external control of reinforcement.
Journal ArticleDOI

Convergent and discriminant validation by the multitrait-multimethod matrix.

TL;DR: This transmutability of the validation matrix argues for the comparisons within the heteromethod block as the most generally relevant validation data, and illustrates the potential interchangeability of trait and method components.
Book

Social Choice and Individual Values

TL;DR: Saari as mentioned in this paper introduced Arrow's Theorem and founded the field of social choice theory in economics and political science, and introduced a new foreword by Nobel laureate Eric Maskin, introducing Arrow's seminal book to a new generation of students and researchers.
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