Journal ArticleDOI
An Empirical Study of Platform and Derivative Product Development Projects
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TLDR
In this paper, the authors investigate project characteristics, development challenges, typical outcomes, and success factors for product development projects at different locations in the product family spectrum, and suggest specific managerial actions companies can take to significantly improve product development success.About:
This article is published in Journal of Product Innovation Management.The article was published on 1999-01-01. It has received 150 citations till now. The article focuses on the topics: New product development & Product management.read more
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Product family design and platform-based product development: a state-of-the-art review
TL;DR: A decision framework is introduced to reveal a holistic view of product family design and platform-based product development, encompassing both front-end and back-end issues.
Journal ArticleDOI
New service development: areas for exploitation and exploration
TL;DR: The management of new service development (NSD) has become an important competitive concern in many service industries as discussed by the authors, however, NSD remains among the least studied and understood topics in the service management literature.
Journal ArticleDOI
Product platform design and customization: Status and promise
TL;DR: This paper provides a comprehensive review of the flurry of research activity that has occurred during that time to facilitate product family design and platform-based product development for mass customization.
Journal ArticleDOI
Technology novelty, project complexity, and product development project execution success: a deeper look at task uncertainty in product innovation
TL;DR: This paper applies the construct of task uncertainty to study relationships between product development project characteristics and project outcomes, hypothesizing that technology novelty and project complexity characteristics contribute to project task uncertainty and are associated with project execution outcomes.
Journal ArticleDOI
Successful execution of product development projects: Balancing firmness and flexibility in the innovation process
TL;DR: It is found that the project execution methods are positively associated with project execution success, and these methods are effective singly and collectively, suggesting that firms can “balance firmness and flexibility” in product development via appropriate execution methods.
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