Journal ArticleDOI
Feeling more than we can know: Exposure effects without learning.
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This article is published in Journal of Personality and Social Psychology.The article was published on 1979-06-01. It has received 212 citations till now. The article focuses on the topics: Feeling & Mere-exposure effect.read more
Citations
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Implicit memory: History and current status.
TL;DR: A survey of implicit memory and its relation to explicit memory can be found in this paper, where the authors present an historical survey of observations concerning implicit memory, reviews the findings of contemporary experimental research, and delineates the strengths and weaknesses of alternative theoretical accounts of implicit memories.
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On the primacy of affect.
TL;DR: Lazarus has challenged the view that there are circumstances under which affect precedes cognition and that affective arousal that does not entail prior cognitive appraisal exists as mentioned in this paper, however, his argument is based entirely on an arbitrary definition of emotion that requires cognitive appraisal as a necessary precondition.
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Exposure and affect: Overview and meta-analysis of research 1968-1987
TL;DR: In this paper, auteur analyse les effets de variables methodologiques (type et complexite du stimulus, intervalle de presentation, temps d'exposition) and de variables subjectives (âge d-exposition, personnalite) sur la sensibilite du sujet aux stimulus de toutes sortes.
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Are Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude
TL;DR: In this paper, the authors show that consumers' beliefs about product attributes and brand at the product level are the mediators of attitude formation and change, and the validity of this proposition for consumer's beliefs about attributes and brands is examined.
References
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Journal ArticleDOI
Telling more than we can know: Verbal reports on mental processes.
TL;DR: In this paper, it was shown that people are sometimes unaware of the existence of a stimulus that influenced a response, unaware of its existence, and unaware that the stimulus has affected the response.
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Attitudinal effects of mere exposure.
TL;DR: The exposure-attitude hypothesis as discussed by the authors suggests that mere repeated exposure of the individual to a stimulus object enhances his attitude toward it, i.e., exposure is meant a condition making the stimulus accessible to the individual's perception.
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Attention in dichotic listening: Affective cues and the influence of instructions.
TL;DR: In shadowing one of two simultaneous messages presented dichotically, subjects are unable to report any of the content of the rejected message as mentioned in this paper, even if the reject message consists of a short list.
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Novelty, complexity, and hedonic value
TL;DR: This paper found that both pleasingness and interestingness increase with novelty, and that simple stimuli became less pleasant as they became less novel, while complex stimuli declined less or became more pleasant.