Journal ArticleDOI
The technology acceptance model and the World Wide Web
Albert L. Lederer,Donna J. Maupin,Mark P. Sena,Youlong Zhuang +3 more
- Vol. 29, Iss: 3, pp 269-282
TLDR
In this article, the authors investigated TAM for work-related tasks with the World Wide Web as the application and found that ease of understanding and ease of finding predict ease of use, and information quality predicts usefulness for revisited sites.Abstract:
The technology acceptance model (TAM) proposes that ease of use and usefulness predict applications usage. The current research investigated TAM for work-related tasks with the World Wide Web as the application. One hundred and sixty-three subjects responded to an e-mail survey about a Web site they access often in their jobs. The results support TAM. They also demonstrate that (1) ease of understanding and ease of finding predict ease of use, and that (2) information quality predicts usefulness for revisited sites. In effect, the investigation applies TAM to help Web researchers, developers, and managers understand antecedents to users' decisions to revisit sites relevant to their jobs.read more
Citations
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Journal ArticleDOI
Trust and TAM in online shopping: an integrated model
TL;DR: Research on experienced repeat online shoppers shows that consumer trust is as important to online commerce as the widely accepted TAM use-antecedents, perceived usefulness and perceived ease of use, and provides evidence that online trust is built through a belief that the vendor has nothing to gain by cheating.
Journal ArticleDOI
Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model
TL;DR: The proposed model integrates trust and perceived risk, which are incorporated given the implicit uncertainty of the e-commerce environment, and is justified by placing all the variables under the nomological TRA structure and proposing their interrelationships.
Journal ArticleDOI
A meta-analysis of the technology acceptance model
William R. King,Jun He +1 more
TL;DR: The study confirmed the value of using students as surrogates for professionals in some TAM studies, and revealed the power of meta-analysis as a rigorous alternative to qualitative and narrative literature review methods.
Journal ArticleDOI
The Technology Acceptance Model: Past, Present, and Future
TL;DR: The technology acceptance model (TAM), introduced in 1986, continues to be the most widely applied theoretical model in the IS field and cautiously predicts its future trajectory.
Journal ArticleDOI
Antecedents of B2C Channel Satisfaction and Preference: Validating e-Commerce Metrics
TL;DR: Results of a study that measured consumer satisfaction with the EC channel through constructs prescribed by three established frameworks, namely the Technology Acceptance Model (TAM), Transaction Cost Analysis (TCA), and Service Quality (SERVQUAL) found that TAM components--perceived ease of use and usefulness--are important in forming consumer attitudes and satisfaction withThe EC channel.
References
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Perceived Usefulness, Perceived Ease of Use, and User
TL;DR: Regression analyses suggest that perceived ease of use may actually be a causal antecdent to perceived usefulness, as opposed to a parallel, direct determinant of system usage.
Journal ArticleDOI
Perceived usefulness, perceived ease of use, and user acceptance of information technology
TL;DR: In this article, the authors developed and validated new scales for two specific variables, perceived usefulness and perceived ease of use, which are hypothesized to be fundamental determinants of user acceptance.
Book
Understanding Attitudes and Predicting Social Behavior
Icek Ajzen,Martin Fishbein +1 more
TL;DR: In this paper, the author explains "theory and reasoned action" model and then applies the model to various cases in attitude courses, such as self-defense and self-care.
Journal ArticleDOI
User Acceptance of Computer Technology: A Comparison of Two Theoretical Models
TL;DR: In this article, the authors address the ability to predict peoples' computer acceptance from a measure of their intentions, and explain their intentions in terms of their attitudes, subjective norms, perceived usefulness, perceived ease of use, and related variables.
Journal ArticleDOI
A Paradigm for Developing Better Measures of Marketing Constructs
TL;DR: A critical element in the evolution of a fundamental body of knowledge in marketing, as well as for improved marketing practice, is the development of better measures of the variables with which marketers deal with marketing as discussed by the authors.