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David Berkowitz

Researcher at University of Alabama in Huntsville

Publications -  34
Citations -  1671

David Berkowitz is an academic researcher from University of Alabama in Huntsville. The author has contributed to research in topics: New product development & Loyalty. The author has an hindex of 18, co-authored 34 publications receiving 1588 citations. Previous affiliations of David Berkowitz include Philips & IBM.

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Patent

Collaborative computing system using pseudo server process to allow input from different server processes individually and sequence number map for maintaining received data sequence

TL;DR: In this paper, a collaborative computing method and system is described, where output data from and input data for an application program are shared among all of the computers connected in a network using the X protocol.
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New Product Development Performance and the Interaction of Cross‐Functional Integration and Knowledge Management

TL;DR: The results demonstrate that the combined effects of R&D–marketing integration and knowledge management in the form of recording, retrieving, and reviewing information from past projects results in interaction effects.
Patent

Apparatus and method for locating a commercial disposed within a video data stream

TL;DR: In this article, a frame grab thread is used to acquire frames from an input data stream to be analyzed by a cut detector thread and a filter thread, and a commercial detection thread determines whether a commercial has occurred from data created by the cut detector and the filter thread stored in a memory.
Journal ArticleDOI

Market Orientation and New Product Development in Global Industrial Firms

TL;DR: In this paper, the impact of market orientation on new product success in a cross-national context was evaluated and the most important organizational characteristic for developing a market orientation is cross-functional integration.
Journal ArticleDOI

Deriving and exploring behavior segments within a retail loyalty card program

TL;DR: In this article, the authors investigated the potential for deriving meaningful, managerially relevant customer segments within a retail loyalty type program and explored determinants of segment differences and strategy implications.