scispace - formally typeset
Open AccessJournal ArticleDOI

Developing a novel psychographic-behavioral qualitative mapping method for exergames

TLDR
In this paper, the authors consider two location-based augmented reality exergames (H Potter: Wizards Unite and Pokemon GO) and qualitatively map both psychographic and behavioral data to profile groups of players.
Abstract
Location-based augmented reality games, used in several smartphone devices, have the potential to improve health outcomes by transforming gaming from a sedentary leisure pursuit to an active leisure pursuit thus having positive physical, psychological and social implications. We consider two games, Harry Potter: Wizards Unite and Pokemon GO, by qualitatively mapping both psychographic and behavioral data to profile groups of players to fully understand how we can better design location-based augmented reality exergames to improve exercise and health. Data was collected through an online open-ended, text-box survey (proforma) hosted on Qualtrics, with participants reached via virtual snowballing. The proforma was posted on four subreddit forums dedicated to Harry Potter: Wizards Unite and Pokemon GO for two weeks, and 1052 participants responded. Our study aligns with a deductive category application, with all highlighted excerpts coded using a predetermined coding scheme. Overall, three themes were identified: 1) Player Loyalty, 2) Player Involvement and 3) Player Constraints. We conclude that psychographic constraints experienced can negatively influence player preference and behavior. However, psychographic enablers such as player involvement with the franchise and player loyalty toward the brand can act to sustain continued gameplay across different player types and should not be underestimated as a powerful influence in decision-making, choice behavior, and behavior change (to improve exercise and health).

read more

Content maybe subject to copyright    Report

Citations
More filters
Journal ArticleDOI

Parental sleep when their child is sick: A phased principle‐based concept analysis

TL;DR: A phased principle‐based concept analysis that includes triangulation of methods and quality criteria assessment was used to explore how the concept is described, used, and measured in the current literature of parental sleep when their child is sick.
Journal ArticleDOI

Re-Imagining the Data Collection and Analysis Research Process by Proposing a Rapid Qualitative Data Collection and Analytic Roadmap Applied to the Dynamic Context of Precision Medicine

TL;DR: In this article , the authors present a qualitative study advancing a new methodology for speedily identifying barriers and enablers to implementation in the context of childhood cancer using rapid ethnography, coded using the Consolidated Framework for Implementation Research, and analysed by Sentiment Analysis.
Journal ArticleDOI

The Voices of Stakeholders Involved in Precision Medicine: The Co-Design and Evaluation of Qualitative Indicators of Intervention Acceptability, Fidelity and Context in PRecISion Medicine for Children With Cancer in Australia

TL;DR: A novel approach of amalgamating implementation outcomes of acceptability and fidelity alongside context as a new way of qualitatively evaluating implementation outcomes and context of a precision medicine intervention is reported.
Journal ArticleDOI

Systematic development of quality indicators for skin cancer management in primary care: a mixed-methods study protocol

TL;DR: This research aims to identify, develop and generate expert consensus on a core set of quality indicators for skin cancer management in primary care, and to disseminate results from this study in publications, study presentations, educational events and reports.
Journal ArticleDOI

COVID-19 in Western Australia: 'The last straw' and hopes for a 'new normal' for parents of children with long-term conditions.

TL;DR: In this article , the authors explored the stress experiences of parents caring for children with long-term conditions during COVID-19 in Western Australia and found that some parents of children with various longterm conditions need specific attention during times of pandemics.
References
More filters
Journal ArticleDOI

The motivational pull of video games: A self-determination theory approach

TL;DR: In this article, the authors apply self-determination theory (SDT) in investigating motivation for computer game play, and the effects of game play on well-being, and find that perceived in-game autonomy and competence are associated with game enjoyment, preferences, and changes in wellbeing pre-to-post-play.
Journal ArticleDOI

River Magic: Extraordinary Experience and the Extended Service Encounter

TL;DR: In this paper, the authors explored the provision of extraordinary hedonic experiences on commercial, multiday river rafting trips in the Colorado River basin and found that personal growth and self-renewal, "communitas", and harmony with nature are significant in explaining overall satisfaction.
Journal ArticleDOI

Materialism: Trait Aspects of Living in the Material World

TL;DR: In this paper, the relevance of materialism to consumer behavior is discussed and three subtraits (envy, nongenerosity, and possessiveness) are compared over three generations of consumers from the same families.
Book ChapterDOI

A Two-Dimensional Concept of Brand Loyalty

George S. Day
TL;DR: In this paper, a two-dimensional brand loyalty concept compared to a purely behavioral definition is proposed, which is based on the concept of brand loyalty, and a two dimensional brand loyalty model is developed.
Book

Serious Games

Clark Abt
Related Papers (5)