scispace - formally typeset
Journal ArticleDOI

Follow-Up Methods, Questionnaire Length, and Market Differences in Mail Surveys

A. Marvin Roscoe, +2 more
- 01 Apr 1975 - 
- Vol. 39, Iss: 2, pp 20
Reads0
Chats0
About
This article is published in Journal of Marketing.The article was published on 1975-04-01. It has received 50 citations till now.

read more

Citations
More filters
Journal ArticleDOI

Methods to increase response to postal and electronic questionnaires

TL;DR: A randomised controlled trials of methods to increase response to postal or electronic questionnaires found substantial heterogeneity among trial results in half of the strategies, which could improve the quality of health research.
Journal ArticleDOI

Mail survey response rate a meta-analysis of selected techniques for inducing response

TL;DR: The results of a meta-analysis of experimental studies which have examined ten different factors felt to influence response rates to mail surveys were reported in this article, which clearly defines the individual impact of each of the factors examined.
Reference EntryDOI

Methods to increase response rates to postal questionnaires

TL;DR: The trials evaluated 98 different ways of increasing response rates to postal questionnaires and for 62 of these the combined trials included over 1,000 participants, finding substantial heterogeneity among trial results in half of the strategies.
Journal ArticleDOI

Perceived quality and satisfaction in multiservice organisations: the case of Spanish public services

TL;DR: In this article, the causal relationship between perceived quality and satisfaction in multiservice organisations is studied. But the authors focus on two publicly-owned multiserve organisations: hospitals and universities.
Journal ArticleDOI

Mail survey response behavior: A conceptualization of motivating factors and an empirical study

TL;DR: In this article, the potential of source and appeal variations on response rate, response speed, and response completeness on mail survey response behavior has been examined, and the results of this empirical study are presented and compared to a similar study for the purpose of validating sources and appeal effects on mail surveys response and the conceptual framework.
Related Papers (5)