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The determinants of recommendations to use augmented reality technologies: the case of a Korean theme park.

Timothy Jung, +2 more
- 01 Aug 2015 - 
- Vol. 49, pp 75-86
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TLDR
In this paper, the authors used a quality model to test users' satisfaction and intention to recommend marker-based augmented reality applications and investigated the differences in these constructs between high and low-innovativeness groups visiting a theme park.
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This article is published in Tourism Management.The article was published on 2015-08-01 and is currently open access. It has received 341 citations till now. The article focuses on the topics: Augmented reality & Customer satisfaction.

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Journal ArticleDOI

The impact of virtual, augmented and mixed reality technologies on the customer experience

Carlos Flavián, +2 more
- 01 Jul 2019 - 
TL;DR: A new taxonomy of technologies is proposed, namely the “EPI Cube”, which allows academics and managers to classify all technologies, current and potential, which might support or empower customer experiences, but can also produce new experiences along the customer journey.
Journal ArticleDOI

New realities: a systematic literature review on virtual reality and augmented reality in tourism research

Ryan Yung, +1 more
- 21 Oct 2019 - 
TL;DR: Despite the growing interest and discussions on Virtual Reality (VR) and Augmented Reality (AR) in tourism, we do not yet know systematically the knowledge that has been built from academic papers as discussed by the authors.
Journal ArticleDOI

Tourists' intention to visit a destination

Namho Chung, +2 more
- 01 Sep 2015 - 
TL;DR: The result shows that TR was a predictor of perceived usefulness and ease of use affected intention to use AR and to visit a destination via AR attitude, and the theoretical and practical implications were presented.
Journal ArticleDOI

Enabling smart retail settings via mobile augmented reality shopping apps

Scott G. Dacko
- 01 Nov 2017 - 
TL;DR: In this paper, the authors describe and discover how, why and to what extent mobile augmented reality (MAR) apps contribute to smart retail settings by creating additional value to customers as well as benefiting retailers.
Journal ArticleDOI

A theoretical model of mobile augmented reality acceptance in urban heritage tourism

M. Claudia tom Dieck, +1 more
- 22 Jan 2018 - 
TL;DR: In this paper, the authors proposed an acceptance model for augmented reality in the context of urban heritage tourism, and five focus groups with young British female tourists visiting Dublin and experiencing a mobile AR application were conducted.
References
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Book

Statistical Power Analysis for the Behavioral Sciences

Jacob Cohen
TL;DR: The concepts of power analysis are discussed in this paper, where Chi-square Tests for Goodness of Fit and Contingency Tables, t-Test for Means, and Sign Test are used.
Journal ArticleDOI

The moderator–mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations.

Reuben M. Baron, +1 more
- 01 Dec 1986 - 
TL;DR: This article seeks to make theorists and researchers aware of the importance of not using the terms moderator and mediator interchangeably by carefully elaborating the many ways in which moderators and mediators differ, and delineates the conceptual and strategic implications of making use of such distinctions with regard to a wide range of phenomena.
Journal ArticleDOI

Evaluating Structural Equation Models with Unobservable Variables and Measurement Error

Claes Fornell, +1 more
- 01 Feb 1981 - 
TL;DR: In this paper, the statistical tests used in the analysis of structural equation models with unobservable variables and measurement error are examined, and a drawback of the commonly applied chi square test, in additit...
Book

Using multivariate statistics

Barbara G. Tabachnick, +1 more
TL;DR: In this Section: 1. Multivariate Statistics: Why? and 2. A Guide to Statistical Techniques: Using the Book Research Questions and Associated Techniques.
Book

Diffusion of Innovations

Everett M. Rogers
TL;DR: A history of diffusion research can be found in this paper, where the authors present a glossary of developments in the field of Diffusion research and discuss the consequences of these developments.
Related Papers (5)

Tourists' intention to visit a destination

Namho Chung, +2 more
- 01 Sep 2015 - 

A theoretical model of mobile augmented reality acceptance in urban heritage tourism

M. Claudia tom Dieck, +1 more
- 22 Jan 2018 - 

Perceived usefulness, perceived ease of use, and user acceptance of information technology

Fred D. Davis
- 01 Sep 1989 - 

A survey of augmented reality

Ronald Azuma
- 01 Aug 1997 - 

Virtual reality: applications and implications for tourism.

Daniel Guttentag
- 01 Oct 2010 - 
Frequently Asked Questions (3)
Q1. What are the contributions in "The determinants of recommendations to use augmented reality technologies: the case of a korean theme park" ?

This study uses a quality model to test users ’ satisfaction and intention to recommend marker-based augmented reality applications. By applying process theory, this study also investigates the differences in these constructs between highand low-innovativeness groups visiting a theme park in Jeju Island, South Korea. Ac. uk PLEASE CITE THIS ARTICLE AS: Jung, T., Chung, N. and Leue, M. ( 2015 ). 

In addition, marker-less applications are considered more interactive than static marker-based applications, which depend on a certain object (Lee et al., 2013; Patkar et al., 2013). 

According to Shenton (2004), random sampling has the advantage of representing the opinion of a general population instead of a selected sample.