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What is the richest channel of communication? 

The Internet
Corporate social responsibility
Communication channel
Social media
Professional communication

Answers from top 9 papers

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Papers (9)Insight
Journal Article•DOI
External Communication About Sustainability: Corporate Social Responsibility Reports and Social Media Activity
Anne H. Reilly, Naznin Larya 
27 Feb 2018-Environmental Communication-a Journal of Nature and Culture
43 Citations
Communication channel, content, and frequency may reflect a company’s resource allocation priorities, its culture, and its leadership in the sustainability domain.
Open access•Proceedings Article•DOI
Understanding contention-based channels and using them for defense
Casen Hunger, Mikhail Kazdagli, Ankit Singh Rawat, Alex Dimakis, Sriram Vishwanath, Mohit Tiwari 
09 Mar 2015
77 Citations
We demonstrate channel capacities that are orders of magnitude higher compared to what was previously considered possible.
Journal Article•DOI
Examining online channel selection behaviour among social media shoppers: A PLS analysis
Sajad Rezaei, Wan Khairuzzaman Wan Ismail 
20 Sep 2014-International Journal of Electronic Marketing and Retailing
32 Citations
Our results reveal that TMS factors, KS and communication quality positively influence online channel selection.
Journal Article•DOI
Applying communication theories to the Internet
Johanna Fawkes, Anne Gregory 
01 Apr 2001-Journal of Communication Management
43 Citations
Not only has it provided another channel of communication, but the communication dynamic itself has changed because of the Internet’s unique combination of characteristics.
Journal Article•DOI
Communication in international business-to-business marketing channels: Does culture matter?
Bert Rosenbloom, Trina Larsen 
01 May 2003-Industrial Marketing Management
104 Citations
The findings show that there is a relationship between culture and channel communication in international channels.
Journal Article•DOI
The impact of communication channels on communication style and information quality for hotel loyalty programs.
Orie Berezan, Michelle Yoo, Natasa Christodoulidou 
18 Jan 2016-Journal of Hospitality and Tourism Technology
25 Citations
Findings – Study results indicated that the choice of a communication channel has a significant impact on the perceived communication style and information quality.
Journal Article•DOI
Ambassador networks and place branding
Marcus Andersson, Per Ekman 
13 Mar 2009-Journal of Place Management and Development
100 Citations
One major finding is that ambassador networks are seen not only as a communication channel, but also as a development resource.
Journal Article•DOI
How public relations professionals are managing the potential for sabotage, rumors, and misinformation disseminated via the Internet by computer hackers
J. Basso
01 Mar 1997-IEEE Transactions on Professional Communication
10 Citations
The author concluded from the data that the majority of public relations professionals currently view the Internet as a one-way communication channel.
Journal Article•DOI
Profitable listening for manufacturers and dealers: How to use a communication system
Walter Gross
01 Dec 1968-Business Horizons
17 Citations
The author's research findings show the importance of this information and indicate how the choices of the media for channel communication should be made.

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