David Bell

TL;DR: The importance of studying small cities has been highlighted in this article, where the authors argue that small cities have been ignored by urban theorists who, in seeking to conceptualize broad urban agendas and depict generalizable models (for example relating to epochal urbanism, the structure and nature of the urban hierarchy, global cities and global city regions), have tended to obscure as much as they illuminate.

TL;DR: This chapter discusses cybercultures in the context of community studies in cyberspace, which aims to explore the intersections of identity, technology, and society in the age of social media.

TL;DR: This paper focuses on the relatively understudied domain of online-first retailers and the engagement of a key omnichannel tactic; specifically, introduction of showrooms physical locations where customers can view and try products in combination with online fulfillment that uses centralized inventory management.

TL;DR: Gaur et al. as discussed by the authors investigated the impact of showrooms on demand generation and operational efficiency of online-first retailers and found that showrooms increase demand overall and in the online channel as well, and generate operational spillovers to other channels by attracting customers who have a higher cost-to-serve.

TL;DR: In this article, the authors present a customer-focused framework showing how to win in the omni-channel environment through critical innovations in information delivery and product fulfillment, and the framework emerged from their research with both traditional and nontraditional retailers.