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Edward Maibach

Researcher at George Mason University

Publications -  241
Citations -  19674

Edward Maibach is an academic researcher from George Mason University. The author has contributed to research in topics: Climate change & Public health. The author has an hindex of 67, co-authored 229 publications receiving 16595 citations. Previous affiliations of Edward Maibach include University of Texas at Austin & George Washington University.

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Why Americans Eat What They Do: Taste, Nutrition, Cost, Convenience, and Weight Control Concerns as Influences on Food Consumption

TL;DR: The results suggest that nutritional concerns, per sc, are of less relevance to most people than taste and cost, and nutrition education programs should attempt to design and promote nutritious diets as being tasty and inexpensive.
Book

Designing health messages approaches from communication theory and public health practice

TL;DR: Research to Inform Campaign Development and Message Design and Recent Developments in Informing Patients about Their Prescription Drugs Enabling Health Policy and Administrative Practices at a Crossroads are presented.
Journal ArticleDOI

Inoculating the Public against Misinformation about Climate Change

TL;DR: The current research bridges the divide by exploring how people evaluate and process consensus cues in a polarized information environment and evidence is provided that it is possible to pre‐emptively protect public attitudes about climate change against real‐world misinformation.
Journal ArticleDOI

Do parents understand immunizations? A national telephone survey.

TL;DR: Although the majority of parents understand the benefits of immunization and support its use, many parents have important misconceptions that could erode their confidence in vaccines.