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Jayson L. Lusk

Researcher at Purdue University

Publications -  395
Citations -  16842

Jayson L. Lusk is an academic researcher from Purdue University. The author has contributed to research in topics: Willingness to pay & Common value auction. The author has an hindex of 63, co-authored 385 publications receiving 14769 citations. Previous affiliations of Jayson L. Lusk include San Diego State University & West Texas A&M University.

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Fresh-Cut Melon—The Money Is in the Juice

TL;DR: This paper found that consumers were willing to pay a premium for packages that had no fruit juices on the bottom of the packages compared with tamper-proof, bowl, and squared packages.
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Multidimensional tests for economic behavior differences across cultures

TL;DR: The authors investigated whether cultural differences exist across a broader set of economic behaviors than previously tested, and identified a variety of cultural dimensions of economic relevance based on anthropological and sociological literatures.
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Empirical properties of duality theory

TL;DR: This article examined selected empirical properties of duality relationships and showed that small amounts of measurement error in quantity variables can translate into large errors in uncompensated estimates calculated via restricted and unrestricted profit and production functions, emphasizing the need for high quality data when estimating empirical models in order to accurately determine dual relationships implied by economic theory.
Posted Content

Judging statistical models of individual decision making under risk using in- and out-of-sample criteria

TL;DR: The authors compare two error specifications (Luce vs Fechner), with and without accounting for contextual utility, for two different conceptual models (expected utility and rank-dependent expected utility) using in-and out-of-sample selection criteria.
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Unintended consequences of the quest for increased efficiency in beef cattle: When bigger isn’t better ☆

TL;DR: This paper found that most consumers prefer thinner to thinner cuts and smaller surface areas are preferred to larger ones, and that increases in welfare due to larger carcasses, say from lower prices and more ground beef, must offset an $8.6 billion annual loss in consumer welfare resulting from changing steak size.