J
Jayson L. Lusk
Researcher at Purdue University
Publications - 395
Citations - 16842
Jayson L. Lusk is an academic researcher from Purdue University. The author has contributed to research in topics: Willingness to pay & Common value auction. The author has an hindex of 63, co-authored 385 publications receiving 14769 citations. Previous affiliations of Jayson L. Lusk include San Diego State University & West Texas A&M University.
Papers
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Journal ArticleDOI
Looking at the label and beyond: the effects of calorie labels, health consciousness, and demographics on caloric intake in restaurants
TL;DR: If numeric calorie labels are implemented (as currently proposed), they are most likely to influence consumers who are less health conscious – probably one of the key targets of this legislation.
Book
The Oxford Handbook of the Economics of Food Consumption and Policy
TL;DR: The authors provides an overview of the economics of food consumption and policy and is a useful reference for academics and graduate students interested in food economics and the consumer-end of the supply chain.
Journal ArticleDOI
Public Preferences and Private Choices: Effect of Altruism and Free Riding on Demand for Environmentally Certified Pork
TL;DR: This paper investigated factors influencing consumer demand for pork products with certifications related to the environment, animal welfare, and antibiotics using psychometric scaling techniques, measuring individuals' degree of altruism and propensity toward free riding.
Journal ArticleDOI
Consumer Behavior, Public Policy, and Country-of-Origin Labeling
TL;DR: In this paper, the authors draw a distinction between several consumer motivations for origin labels and identify which of these is cause for public policy, and propose several research questions that require answers if the consequences of country-of-origin labeling policy are to be fully understood.