Showing papers in "Journal of Consumer Psychology in 2004"

TL;DR: This paper showed that human reasoning is accompanied by metacognitive experiences, most notably the ease or difficulty of recall and thought generation and the fluency with which new information can be processed.

TL;DR: This paper proposed that narrative processing creates or enhances self-brand connections (SBC) because people generally interpret the meaning of their experiences by fitting them into a story, and they conceptualized this linkage at an aggregate level in terms of SBCs, that is, the extent to which consumers have incorporated the brand into their self-concepts.

TL;DR: In this paper, the most basic processes are induction (inferences from specific instances to general principles) versus deduction (inference from general principles to specific instances) and Stimulus-based inferences are formed on-line (as information is encountered) using situationally available information, whereas memory-based (or theory-based) inferences were formed using prior knowledge and experience.

TL;DR: In this article, the authors present TMT as a way to understand how the human awareness of death affects materialism, conspicuous consumption, and consumer decisions, and the challenges for future research to discover ways to alleviate them.

TL;DR: This paper investigated how consumers manage stressful emotional experiences in purchase-related situations and found that distinct strategies are employed by consumers to cope with different emotions or the problem that caused these emotions, and that the emotion-coping relations are generalizable across two samples of respondents.

TL;DR: In this paper, implicit attitudes were measured using the Implicit Association Test (IAT) and their relation to implicit attitudes, product usage, and product differentiation was investigated, showing significant correlations between IAT-measured implicit attitudes and explicit attitudes.

TL;DR: The contribution of the feelings-as-information hypothesis to our understanding of the role of affect in judgment and decision making is discussed in this article, where basic principles and regularities in how affective feelings guide judgments and decisions are identified.

TL;DR: In this paper, the Implicit Association Test (IAT) was used as a measure of implicit consumer social cognition, and the results demonstrate that the IAT enhances our understanding of consumer responses when consumers are either unable or unwilling to identify the sources of influence on their behaviors or opinions.

TL;DR: The authors explored the role of source credibility in determining when resistance to persuasion occurs and found that when participants counterargued this message, they became more certain of their attitudes, but only when it came from a source with high expertise.

TL;DR: For instance, the authors found that when asked to provide general intentions to select a product in a given category, respondents are more likely to choose options toward which they hold positive and accessible attitudes, and are less likely to select options for which they held negative and accessible attitude, compared to a control group of participants who are not asked a general intentions question.

TL;DR: This paper extended the heuristic-systematic model-based explanation of message framing effects to incorporate conditions that may prompt both systematic and heuristic processing, which may accommodate some of the aberrant findings.

TL;DR: In this paper, the authors examined the impact of goal orientation on consumer preferences in three different contexts: (a) hedonic versus utilitarian attributes, (b) performance versus reliability attributes, and (c) attractive versus unattractive (good vs. bad) attributes.

TL;DR: In this paper, the authors experimentally examined some situational influences on the formation and consequences of two brand image beliefs, pertaining to fun and sophistication (classiness), and established that nonverbalized personality associations of celebrity endorsers on these dimensions can indeed reinforce equivalent consumer beliefs about a brand's fun and classiness benefits.

TL;DR: In this paper, the authors examine the process by which free gift promotions serve as a source of information about the underlying value of the product offered as a free gift, and find that the presence of alternate price information can inhibit the value-discounting effect.

TL;DR: In this paper, the authors investigate consumers' motivations for disclosing personal information to relationship-seeking marketers and explore the impact of consumers' relationship perceptions, the nature of benefits offered by marketers in exchange for requested information, and the type of information requested on consumers' disclosure willingness.

TL;DR: The authors found that participants who viewed an anti-drinking and driving message sponsored by the nonprofit organization, MADD, tended to infer more positive, society-serving motives of the sponsor, whereas those who viewed the same ad sponsored by Budweiser, a corporation, inferred more negative, self-serving (ulterior) motives.

TL;DR: In this article, the authors examined the effect of individual variation in emotional responses to advertising and found that an individual's being hooked by an ad has a positive relation with upbeat and warm feelings, a negative relation with disinterested feelings, and significantly enhances the viewer's attitude toward the ad.

TL;DR: The authors found that consumers were influenced by loyalty points even when consumers were provided with other truly discriminating information (e.g., price) and the irrelevance of the loyalty points was readily discernable.

TL;DR: In this article, a hierarchical personality model was used to investigate the trait of competitiveness in three contexts: besting others directly in contests, indirectly through vicarious experiences and conspicuous consumption of material goods (e.g., purchasing innovative electronic products).

TL;DR: In this paper, the authors identify the underlying cognitive structure of brand equity and identify four cognitive components of customer-based brand equity: global brand attitude, strength of preference, brand knowledge, and brand heuristic.

TL;DR: In this article, the effect of unobtrusively induced expressions of approach and avoidance on consumers' evaluation of well-known products was explored and the theoretical implications and applications of these body feedback effects are discussed.

TL;DR: This work compares the learning of a baseline random recommendation agent, an individual-based logistic regression agent, and two types of collaborative filters that rely on k-means clustering and nearest neighbor algorithms popular in most commercial applications.

TL;DR: This paper found only conditional evidence that consumers spontaneously penalize brands that blatantly imitate market leaders, and discussed consumer response to such imitation in the context of common marketing wisdom regarding the virtues of differentiation.

TL;DR: In this paper, the authors examined how the perceived quality of information, as well as demographic and other consumer characteristics, affects consumers' information-channel-choice behavior and found that information channels operate as substitutes as far as information quality is concerned.

TL;DR: This paper explored the utility of viewing mortality salience effects from an information processing perspective and discussed the implications for understanding consumer behavior, and suggested that a better understanding of the motivational nature of MS and the underlying processes could provide additional insights on the persuasive impact of MS.

TL;DR: This paper provided a commentary on Arndt, Solomon, Kasser, and Sheldon's (2004) article on terror management theory and materialism, and pointed out the changing nature of materialism and the implications that these changes hold for consumer psychologists.

TL;DR: The authors examined an information processing explanation for the effectiveness of a direct mail persuasion technique and found that those who knew the sender requested more free samples regardless of the attribute strength of the brand.

TL;DR: This article found that comparative advertisements in which the sponsor brand and the comparison brand are perceived to be dissimilar lead to greater elaboration, as evidenced by differences in argument quality, than comparative advertisements that are perceived as similar.

TL;DR: In this article, a new conceptual framework that incorporates and emphasizes the consumer's enduring principles and values is explored in a value-laden decision context, where consumers with strong social responsibility principles consider the effects of general corporate behavior (e.g., political views, environmental disasters) and of the product's manufacture, consumption, or disposal on society's overall well-being.

TL;DR: In this article, the determinants of self-evaluative assimilation and contrast after comparison to highly attractive models were addressed, and the results suggest that spontaneous comparison processes, even to high standards, may lead to either assimilation or contrast as a function of initially perceived similarities.