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Journal ArticleDOI

Affect grid : A single-item scale of pleasure and arousal

TLDR
The Affect Grid as mentioned in this paper is a single-item scale, designed as a quick means of assessing affect along the dimensions of pleasure-displeasure and arousal-sleepiness, which is suitable for any study that requires judgments about affect of either a descriptive or a subjective kind.
Abstract
This article introduces a single-item scale, the Affect Grid, designed as a quick means of assessing affect along the dimensions of pleasure-displeasure and arousal-sleepiness. The Affect Grid is potentially suitable for any study that requires judgments about affect of either a descriptive or a subjective kind. The scale was shown to have adequate reliability, convergent validity, and discriminant validity in 4 studies in which college students used the Affect Grid to describe (a) their current mood, (b) the meaning of emotion-related words, and (c) the feelings conveyed by facial expressions. Other studies are cited to illustrate the potential uses of the Affect Grid as a measure of mood. In this article, we introduce the Affect Grid, a scale designed as a quick means of assessing affect along the dimensions of pleasure-displeasure and arousal-sleepiness. The Affect Grid is potentially suitable for any study that requires judgments about affect of either a descriptive or a subjective kind. The Affect Grid is a single-item scale. Our aim was for an instrument that would be short and easy to fill out and that could, therefore, be used rapidly and repeatedly. Currently available scales of affect are multiple-item checklists or questionnaires that are too time-consuming or too distracting for some purposes. In particular, they do not lend themselves to continuous or quickly repeated observation. They are awkward in dealing with the rapid fluctuations of affect that occur, for example, in response to music, or for all we know, to many everyday emotion-laden events. In repeated-meas ures designs, subjects tiring of the same checklist may eventually become less conscientious or, in longitudinal studies, drop out of the study. Researchers who have wanted something quick and simple have sometimes resorted to homespun measures—with resulting uncertainty as to precisely what is being measured and how well. The Affect Grid is shown in Figure 1. The subject is asked to take several minutes beforehand to learn precisely how to use it. General instructions for this purpose are given in the Appendix.1 Once the subject understands these general instructions, he or she can then be given the Affect Grid together with whatever specific instructions are appropriate, such as "Please rate

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A very brief measure of the Big-Five personality domains

TL;DR: In this paper, a 10-item measure of the Big-Five personality dimensions is proposed for situations where very short measures are needed, personality is not the primary topic of interest, or researchers can tolerate the somewhat diminished psychometric properties associated with very brief measures.
Journal ArticleDOI

Inclusion of Other in the Self Scale and the structure of interpersonal closeness

TL;DR: The Inclusion of Other in the Self (IOS) Scale, a pictorial measure of closeness, demonstrated alternate-form and test-retest reliability; convergent validity with the Relationship Closeness Inventory (Berscheid, Snyder, & Omoto, 1989), the Sternberg (1988) Intimacy Scale, and other measures; discriminant validity; minimal social desirability correlations; and predictive validity for whether romantic relationships were intact 3 months later.
Journal ArticleDOI

What are emotions? And how can they be measured?:

TL;DR: In this article, the authors define emotion as a phenomenon to be studied, without consensual conceptualization and operationalization of exactly what phenomenon is to be investigated. But progress in theory and research is difficult to a...
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The Role of Emotions in Marketing

TL;DR: In this article, the authors discuss the differentiation of emotions from affect, moods, and attitudes, and outline an appraisal theory of emotions, which is followed by an analysis of the role of arousal in emotions.
Journal ArticleDOI

Measuring Global Self-Esteem: Construct Validation of a Single-Item Measure and the Rosenberg Self-Esteem Scale

TL;DR: In this paper, the authors examined the construct validity of two global self-esteem measures, the Single-Item Self-Esteem Scale (SISE) and the Rosenberg Self-esteem Scale (RSE), and found that the SISE had strong convergent validity for men and women, for different ethnic groups, and for both college students and community members.
References
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Journal ArticleDOI

Development and validation of brief measures of positive and negative affect: The PANAS scales.

TL;DR: Two 10-item mood scales that comprise the Positive and Negative Affect Schedule (PANAS) are developed and are shown to be highly internally consistent, largely uncorrelated, and stable at appropriate levels over a 2-month time period.
Book

The Measurement of Meaning

TL;DR: In this article, the authors deal with the nature and theory of meaning and present a new, objective method for its measurement which they call the semantic differential, which can be adapted to a wide variety of problems in such areas as clinical psychology, social psychology, linguistics, mass communications, esthetics, and political science.
Book

An approach to environmental psychology

TL;DR: In this paper, the authors proposed that environmental stimuli are linked to behavioral responses by the primary emotional responses of arousal, pleasure, and dominance, and used information rate to compare the effects of different environments, each with stimulation in many sense modalities.
Journal ArticleDOI

Toward a consensual structure of mood.

TL;DR: Reanalyses of a number of studies of self-reported mood indicate that Positive and Negative Affect consistently emerge as the first two Varimax rotated dimensions in orthogonal factor analyses or as thefirst two second-order factors derived from oblique solutions.
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