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Journal ArticleDOI

Corporate Social Responsibility: a Theory of the Firm Perspective

TLDR
In this article, the authors outline a supply and demand model of corporate social responsibility (CSR) and conclude that there is an "ideal" level of CSR, which managers can determine via cost-benefit analysis.
Abstract
We outline a supply and demand model of corporate social responsibility (CSR). Based on this framework, we hypothesize that a firm's level of CSR will depend on its size, level of diversification, research and development, advertising, government sales, consumer income, labor market conditions, and stage in the industry life cycle. From these hypotheses, we conclude that there is an “ideal” level of CSR, which managers can determine via cost-benefit analysis, and that there is a neutral relationship between CSR and financial performance.

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Citations
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Journal ArticleDOI

Defining the socially responsible leader

TL;DR: In this article, the authors argue that corporate leaders play a key role in formulating and implementing CSR initiatives, but debate the appropriate drivers of socially responsible decisions and actions undertaken by these leaders.
Journal ArticleDOI

Social responsibility in new ventures: profiting from a long‐term orientation

TL;DR: This paper found that socially responsible companies whose strategic decisions have a long-term orientation are able to counteract their liability of newness and thereby generate net positive economic returns and tested these relationships by surveying the chief executive officers and presidents and studying the signature Web sites of 149 new ventures.
Posted Content

Corporate Social Responsibility, Firm Value and Financial Performance in Brazil

TL;DR: In this article, the authors examined the relationship between Corporate Social Responsibility (CSR) and firm performance, taking into account firm value and financial performance, in an emerging market - Brazil, and found that CSR is value destroying in Brazil since a negative correlation between CSR and firm value.
Journal ArticleDOI

The Impact of CEO Characteristics on Corporate Social Performance

TL;DR: In this article, the effect of firm leaders on corporate social performance (CSP) was examined by using upper echelon theory, and the KLD Research Analytics CSP ratings, to show that observable CEO characteristics predict differences in CSP between firms, even when firm and industry characteristics are controlled for.
Journal ArticleDOI

The Advertising Effects of Corporate Social Responsibility on Corporate Reputation and Brand Equity: Evidence from the Life Insurance Industry in Taiwan

TL;DR: In this paper, the authors investigated the persuasive advertising and informative advertising effects of CSR initiatives on corporate reputation and brand equity based on the evidence from the life insurance industry in Taiwan.
References
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Book ChapterDOI

Firm Resources and Sustained Competitive Advantage

TL;DR: In this article, the authors examined the link between firm resources and sustained competitive advantage and analyzed the potential of several firm resources for generating sustained competitive advantages, including value, rareness, imitability, and substitutability.
Journal ArticleDOI

Toward a Theory of Stakeholder Identification and Salience: Defining the Principle of who and What Really Counts

TL;DR: In this paper, a theory of stakeholder identification and saliency based on stakeholders possessing one or more of three relationship attributes (power, legitimacy, and urgency) is proposed, and a typology of stakeholders, propositions concerning their saliency to managers of the firm, and research and management implications.
Journal ArticleDOI

The Stakeholder Theory of the Corporation: Concepts, Evidence, and Implications

TL;DR: In this article, the authors examine three aspects of the stakeholder theory and critique and integrate important contributions to the literature related to each, concluding that the three aspects are mutually supportive and that the normative base of the theory-which includes the modern theory of property rights-is fundamental.
Book ChapterDOI

The Social Responsibility of Business Is to Increase Its Profits

TL;DR: When I hear businessmen speak eloquently about the social responsibilities of business in a free-enterprise system, I am reminded of the wonderful line about the Frenchman who discovered at the age of 70 that he had been speaking prose all his life as mentioned in this paper.
Journal ArticleDOI

The corporate social performance-financial performance link

TL;DR: In this article, the authors report the results of a rigorous study of the empirical linkages between financial and social performance, finding that corporate social performance (CSP) is positively associated with prior financial performance, supporting the theory that slack resource availability and CSP are positively related.
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