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Customer Integration within Service Development : A review of methods and an analysis of insitu and exsitu contributions
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TLDR
In this article, the authors present methods that facilitate the understanding of value creation in the context of new services with attractive use valuethat will result in value for the user.Abstract:
Many companies are today struggling with developing new services with attractive use valuethat result in value for the user. Accordingly, methods that facilitate the understanding of value creation ...read more
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Theory of value co-creation: a systematic literature review
Marco Galvagno,Daniele Dalli +1 more
TL;DR: In this paper, the authors identify the different theoretical perspectives and research streams that characterize and define the co-creation literature, and highlight the connections between them; to look for emerging trends and gaps in the literature by comparing the most recent papers with those representing the field's core.
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Designing conceptual articles: four approaches
TL;DR: Four potential templates for conceptual papers are discussed and it is argued that such papers must be grounded in a clear research design, and that the choice of theories and their role in the analysis must be explicated and justified.
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Customer co‐creation in service innovation: a matter of communication?
TL;DR: Customer co-creation is becoming increasingly popular among companies, and intensive communication with customers is generally seen as a determinant of the success of a new service or proscribed product.
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Service experience co-creation: conceptualization, implications, and future research directions
TL;DR: In this paper, a conceptualization is developed for service experience co-creation, and multiple dimensions of the concept are identified, in terms of understanding experiential value creation and foundational sociality in contemporary markets.
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The effects of supply chain integration on customer satisfaction and financial performance: An organizational learning perspective
TL;DR: In this paper, the authors investigated the relationship among internal integration, external integration (i.e., with customers and suppliers), customer satisfaction, and financial performance using survey data collected from 214 manufacturing firms in China and found that internal integration significantly influences both dimensions of external integration, customer and supplier integration; and that supplier integration is significantly and positively related to financial performance.
References
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Toward a Knowledge-Based Theory of the Firm,” Strategic Management Journal (17), pp.
TL;DR: The primary contribution of the paper is in exploring the coordination mechanisms through which firms integrate the specialist knowledge of their members, which has implications for the basis of organizational capability, the principles of organization design, and the determinants of the horizontal and vertical boundaries of the firm.
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Evolving to a New Dominant Logic for Marketing
Stephen L. Vargo,Robert F. Lusch +1 more
TL;DR: The authors argue that service provision rather than goods is fundamental to economic exchange and argue that the new perspectives are converging to form a new dominant logic for marketing, one in which service provision is fundamental for economic exchange.
Journal ArticleDOI
Toward a Knowledge-Based Theory of the Firm
TL;DR: In this paper, the authors explore the coordination mechanisms through which firms integrate the specialist knowledge of their members, which has implications for the basis of organizational capability, the principles of organization design, and the determinants of the horizontal and vertical boundaries of the firm.
Journal ArticleDOI
Lead users: a source of novel product concepts
TL;DR: How lead users can be systematically identified, and how lead user percepts can be statistically identified, are explored.
Journal ArticleDOI
Publication records and tenure decisions in the field of strategic management
Seung Ho Park,Michael E. Gordon +1 more
TL;DR: In this article, a bibliometric study was performed on the publication records of 96 doctorates in the field whose first post-degree job was in academics, finding that the number of papers published was related to the likelihood of receiving tenure, despite the fact that they had produced more papers during the first 5 years than male faculty members and had higher citation rates.