Journal ArticleDOI
Developing new business-to-business professional services: What factors impact performance?
TLDR
In this paper, the authors report the results of an investigation that examines how professional services firms develop new products and what factors impact the performance of these ventures, finding that increasing complexity and high technology characterizes this sector, making new product development both essential and risky.About:
This article is published in Industrial Marketing Management.The article was published on 1996-11-01. It has received 180 citations till now. The article focuses on the topics: Services computing & New product development.read more
Citations
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Journal ArticleDOI
New service development: a review of the literature and annotated bibliography
Axel Johne,Chris Storey +1 more
TL;DR: A review and ready reference to recent writings on new service development (NSD) especially for the financial services sector is provided in this article, where the authors discuss the types of new services development, the purposes served by them and the processes.
Journal ArticleDOI
Innovative versus incremental new business services: different keys for achieving success
TL;DR: In this article, a large-scale survey of managers knowledgeable about new product development in their firm was conducted to gain insights about the influence of product innovativeness on the factors that are linked to new service success and failure, and the results indicated that there are a small number of global success factors which appear to govern the outcome of new service ventures, regardless of their degree of newness.
Journal ArticleDOI
Blueprinting the service company: Managing service processes efficiently
TL;DR: A production-theoretic view will be used to identify the sources of efficiency problems and differentiate between customer-induced and customer-independent activities for a better efficiency management.
Journal ArticleDOI
Innovation in services: present findings, and future pathways
TL;DR: In this paper, the authors present a literature review based on a search for service innovation and new service development (NSD) in titles, abstracts and keywords of articles, as well as analysis of papers which cite the articles identified.
Posted Content
An Expanded and Strategic View of Discontinuous Innovations: Deploying a Service-Dominant Logic
TL;DR: It is shown how many innovations can be better understood by deploying a S-D logic perspective and argued that discontinuous innovation can arise by changing any of the customers’ roles of users, buyers and payers on the first dimension.
References
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Journal ArticleDOI
The Dimensions of Industrial New Product Success and Failure
TL;DR: An extensive investigation into what separates successful from unsuccessful new industrial products and the dominant role of product strategy and the need for a strong market orientation clearly are demonstrated.
Journal ArticleDOI
A study of success and failure in product innovation: The case of the U.S. electronics industry
Modesto A. Maidique,B.J. Zirger +1 more
TL;DR: The first phase of the Stanford Innovation Project, a long-term study of U.S. industrial innovation as mentioned in this paper, identified eight broad areas that appear to be important for new product success in a high-technology environment.
Journal ArticleDOI
Success factors in product innovation
TL;DR: In this article, the authors look at the new product experiences of a large number of firms and gather evidence to help answer the question, "What makes a new product a success?" They find evidence that: better project selection, more effective process management, and better understanding of the components of success in product innovation.
Journal ArticleDOI
Success and Failure in New Industrial Services
TL;DR: De Brentani et al. as mentioned in this paper report that new industrial services share important success factors with physical goods, such as the firm's market orientation, a formal service development process, project synergy and a truly superior new service offering.
Related Papers (5)
New service development: a review of the literature and annotated bibliography
Axel Johne,Chris Storey +1 more