Journal ArticleDOI
Imaginal and verbal mediators and noun concreteness in paired-associate learning: The elusive interaction
TLDR
In this paper, subjects were required to generate mediators for 30 concrete or 30 abstract noun pairs, in each case half the pairs being linked by nonverbal images and half by verbal mediators.About:
This article is published in Journal of Verbal Learning and Verbal Behavior.The article was published on 1970-08-01. It has received 132 citations till now. The article focuses on the topics: Verbal learning & Recall test.read more
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The Role of Imagery in Information Processing: Review and Extensions
TL;DR: In this paper, the authors describe imagery as a processing mode in which multisensory information is represented in a gestalt form in working memory, and discuss research on the unique effects of imagery at low levels of cognitive elaboration.
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Conditions for a Picture-Superiority Effect on Consumer Memory
TL;DR: In this article, the memorability of brand names semantically related to product class was tested in pictorial versus verbal-only form under various conditions, and the results indicate that picture superiority occurs in both immediate and delayed recall tasks when processing is directed at appearance features.
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Simultaneous and successive synthesis: An alternative model for cognitive abilities.
TL;DR: In this article, a model of cognitive abilities in terms of a structure-process distinction is proposed, based on Luria's theory of simultaneous and successive syntheses, which is supported by a number of factor analytic studies and related to data from studies of memory, imagery, and language.
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Multimedia information and learning
TL;DR: Reviewing studies to show that multimedia -may be able to help people learn more information more quickly compared to traditional classroom lecture finds empirical support for concluding that specific multimedia can be used to helpPeople learn specific kinds of information.
References
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Journal ArticleDOI
Concreteness, imagery, and meaningfulness values for 925 nouns
Journal ArticleDOI
Mental imagery in associative learning and memory
TL;DR: For instance, Paivio and Yuille as mentioned in this paper found that the imagery set was no less effective than the verbal even with abstract pairs, while the verbal mediators were more effective than imagery.