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Journal ArticleDOI

The Drivers of Greenwashing

TLDR
The authors examines the external (both institutional and market), organizational, and individual drivers of greenwashing and offers recommendations for managers, policymakers, and NGOs to decrease its prevalence, and suggests that greenwashing can have profound negative effects on consumer and investor confidence in green products.
Abstract
More and more firms are engaging in greenwashing, misleading consumers about their environmental performance or the environmental benefits of a product or service. The skyrocketing incidence of greenwashing can have profound negative effects on consumer and investor confidence in green products. Mitigating greenwashing is particularly challenging in a context of limited and uncertain regulation. This article examines the external (both institutional and market), organizational and individual drivers of greenwashing and offers recommendations for managers, policymakers, and NGOs to decrease its prevalence.

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Citations
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Journal ArticleDOI

Greenwashing and environmental communication: Effects on stakeholders' perceptions

TL;DR: In this paper, a four-for-two design experiment was conducted to evaluate the influence of various types of misleading communications about environmental issues on stakeholders' perceptions of corporate environmental responsibility and greenwashing.
Journal ArticleDOI

Isolated Environmental Cues and Product Efficacy Penalties: The Color Green and Eco-labels

TL;DR: In this paper, the authors examined how cues traditionally used to signal environmental friendliness, specifically the color green and eco-labels, and influence product efficacy perceptions and subsequent purchase intentions.
Journal ArticleDOI

Substantive or Symbolic Environmental Strategies? Effects of External and Internal Normative Stakeholder Pressures

TL;DR: In this article, the authors distinguish between internal and external normative stakeholder pressures to test their potentially unique effects on environmental strategies, and find that internal, normative stakeholders primarily drive substantive commitments to environmental practices, reflecting an internalized, voluntary commitment to the natural environment and dedication to environmental leadership.
Journal ArticleDOI

Eco-Premium or Eco-Penalty? Eco-Labels and Quality in the Organic Wine Market

TL;DR: In this paper, the authors investigate how the environmental signal of eco-labels interacts with product characteristics such as brand, quality and price, and find that respondents preferred both eco-labeled wines over otherwise identical conventional counterparts, when the price was lower and the wine was from a lower quality region.
Journal ArticleDOI

Sustainable Certification for Future Generations: The Case of Family Business

TL;DR: The authors investigated how family ties to future generations via the intention of transgenerational succession can be associated with the adoption of sustainable practices and found that ties to the future generations, measured as the intention for a winery owner to pass down the winery to their children, are associated with sustainable certification.
References
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Book ChapterDOI

The iron cage revisited institutional isomorphism and collective rationality in organizational fields

TL;DR: In this paper, the authors argue that rational actors make their organizations increasingly similar as they try to change them, and describe three isomorphic processes-coercive, mimetic, and normative.
Journal ArticleDOI

Illusion and well-being: a social psychological perspective on mental health

TL;DR: Research suggesting that certain illusions may be adaptive for mental health and well-being is reviewed, examining evidence that a set of interrelated positive illusions—namely, unrealistically positive self-evaluations, exaggerated perceptions of control or mastery, and unrealistic optimism—can serve a wide variety of cognitive, affective, and social functions.
Journal ArticleDOI

Exploring internal stickiness: Impediments to the transfer of best practice within the firm

TL;DR: In this article, the authors analyze the internal stickiness of knowledge transfer and test the resulting model using canonical correlation analysis of a data set consisting of 271 observations of 122 best-practice transfers in eight companies.
Journal ArticleDOI

Structural Inertia and Organizational Change

TL;DR: In this paper, the authors consider structural inertia in organizational populations as an outcome of an ecological-evolutionary process and define structural inertia as a correspondence between a class of organizations and their environments.
Journal ArticleDOI

The Search-Transfer Problem: The Role of Weak Ties in Sharing Knowledge across Organization Subunits.

TL;DR: In this article, the authors combine the concept of weak ties from social network research and the notion of complex knowledge to explain the role of weak links in sharing knowledge across organization subunits.
Related Papers (5)
Trending Questions (1)
Do Indian Firms Engage in Greenwashing? Evidence from Indian Firms.?

The provided paper does not mention anything about Indian firms engaging in greenwashing.