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Journal ArticleDOI

The Drivers of Greenwashing

TLDR
The authors examines the external (both institutional and market), organizational, and individual drivers of greenwashing and offers recommendations for managers, policymakers, and NGOs to decrease its prevalence, and suggests that greenwashing can have profound negative effects on consumer and investor confidence in green products.
Abstract
More and more firms are engaging in greenwashing, misleading consumers about their environmental performance or the environmental benefits of a product or service. The skyrocketing incidence of greenwashing can have profound negative effects on consumer and investor confidence in green products. Mitigating greenwashing is particularly challenging in a context of limited and uncertain regulation. This article examines the external (both institutional and market), organizational and individual drivers of greenwashing and offers recommendations for managers, policymakers, and NGOs to decrease its prevalence.

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Journal ArticleDOI

Exploring public values implications of the I-Corps program

TL;DR: In this paper, the concept of public values can be operationalized in an ongoing public initiative to stimulate innovation in an emerging technology, focusing on the Innovation Corps (I-Corps).
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The Marketing Mix in a Marketing 3.0 Context

TL;DR: In this article, the authors identified the various influences this new marketing era has on the widely known and accepted 7P Marketing Mix in order to provide a valuable literature basis for the effect of marketing 3.0 on marketing practices in form of an in-depth literature review.
Journal ArticleDOI

How legitimate are the environmental sustainability claims of luxury conglomerates

TL;DR: In this paper, a corpus-assisted discourse analysis centred upon the Global Reporting Initiative (GRI) guidelines is used to examine the environmental disclosures of LVMH and Kering and find inconsistencies due to the lack of brand-level reporting and reporting quality falls short of comparable sustainability reporting within each conglomerate and with one another.
References
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Book ChapterDOI

The iron cage revisited institutional isomorphism and collective rationality in organizational fields

TL;DR: In this paper, the authors argue that rational actors make their organizations increasingly similar as they try to change them, and describe three isomorphic processes-coercive, mimetic, and normative.
Journal ArticleDOI

Illusion and well-being: a social psychological perspective on mental health

TL;DR: Research suggesting that certain illusions may be adaptive for mental health and well-being is reviewed, examining evidence that a set of interrelated positive illusions—namely, unrealistically positive self-evaluations, exaggerated perceptions of control or mastery, and unrealistic optimism—can serve a wide variety of cognitive, affective, and social functions.
Journal ArticleDOI

Exploring internal stickiness: Impediments to the transfer of best practice within the firm

TL;DR: In this article, the authors analyze the internal stickiness of knowledge transfer and test the resulting model using canonical correlation analysis of a data set consisting of 271 observations of 122 best-practice transfers in eight companies.
Journal ArticleDOI

Structural Inertia and Organizational Change

TL;DR: In this paper, the authors consider structural inertia in organizational populations as an outcome of an ecological-evolutionary process and define structural inertia as a correspondence between a class of organizations and their environments.
Journal ArticleDOI

The Search-Transfer Problem: The Role of Weak Ties in Sharing Knowledge across Organization Subunits.

TL;DR: In this article, the authors combine the concept of weak ties from social network research and the notion of complex knowledge to explain the role of weak links in sharing knowledge across organization subunits.
Related Papers (5)
Trending Questions (1)
Do Indian Firms Engage in Greenwashing? Evidence from Indian Firms.?

The provided paper does not mention anything about Indian firms engaging in greenwashing.