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Journal ArticleDOI

The Horizontal/Vertical Distinction in Cross-Cultural Consumer Research

TLDR
A review of the existing cross-cultural literature suggests that, although the contribution of the horizontal/vertical distinction is sometimes obscured by methods that conflate it with other dimensions, its impact is distinct from that associated with individualism-collectivism as discussed by the authors.
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This article is published in Journal of Consumer Psychology.The article was published on 2006-01-01. It has received 243 citations till now.

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Power, approach, and inhibition. Власть, напористость и подавленность

TL;DR: In this article, the authors propose a method to use the information of the user's interaction with the system to improve the performance of the system. But they do not consider the impact of the interaction on the overall system.
Journal ArticleDOI

Does culture influence what and how we think? Effects of priming individualism and collectivism.

TL;DR: A meta-analysis of the individualism and collectivism priming literature provided an impressively consistent picture of the predicted systematic differences and lent support to a situated model of culture in which cross-national differences are not static but dynamically consistent due to the chronic and moment-to-moment salience of individualismand collectivism.
Journal ArticleDOI

Socially desirable response tendencies in survey research.

TL;DR: The authors provide a review of the socally desirable responding (SDR) literature organized around three key issues: the conceptualization and measurement of SDR, the nomological constellation of personality traits, values, sociodemographics, and cultural factors associated with SDR; and the vexing issue of substance versus style in SDR measures.
Journal ArticleDOI

Electronic Word-of-Mouth in Social Networking Sites: A Cross-Cultural Study of the United States and China

TL;DR: In this article, a cross-cultural study on electronic word-of-mouth (eWOM) in social networking sites (SNSs) is presented, where social relationship variables between the United States and China are examined as potential predictors of eWOM communication in the emerging online social channels.
References
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Book

Culture′s Consequences: International Differences in Work-Related Values

TL;DR: In his book Culture's Consequences, Geert Hofstede proposed four dimensions on which the differences among national cultures can be understood: Individualism, Power Distance, Uncertainty Avoidance and Masculinity as mentioned in this paper.
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Culture and the self: Implications for cognition, emotion, and motivation.

TL;DR: Theories of the self from both psychology and anthropology are integrated to define in detail the difference between a construal of self as independent and a construpal of the Self as interdependent as discussed by the authors, and these divergent construals should have specific consequences for cognition, emotion, and motivation.
Book

Culture′s Consequences: Comparing Values, Behaviors, Institutions and Organizations Across Nations

TL;DR: In this paper, values and culture data collection, treatment and validation power distance Uncertainty Avoidance Individualism and Collectivism Masculinity and Femininity Long versus Short-Term Orientation Cultures in Organizations Intercultural Encounters Using Culture Dimension Scores in Theory and Research
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A new scale of social desirability independent of psychopathology.

TL;DR: It seems clear that the items in the Edwards Social Desirability Scale would, of necessity, have extreme social desirability scale positions or, in other words, be statistically deviant.
Book

Individualism And Collectivism

TL;DR: In this paper, the authors describe how the terms individualism and collectivism are used by an evergrowing legion of users and no one is better equipped to understand how these terms are used.